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2012 Ram 5500 with Boxtruck Body Upfit

2012 Ram 5500 with Boxtruck Body Upfit

August 15th, 2011 | Ram Zone- Another year is halfway through, so here at the Ram Truck brand we’re thinking to the future. We’re excited about the changes we’re bringing to you for 2012 , but even more so, proud of the consistency that Chrysler Group LLC has been bringing to the table since 1925. Here’s a quick peek at our 2012 offerings. We know you’ll enjoy.

The biggest news for the 2012 model year lays with our HD HEMI-powered trucks which are now offered with a new six-speed automatic transmission. This new transmission, called the 66RFE, replaces the previous 545RFE gearbox, and comes standard with the 5.7-liter Hemi V8 on all Ram 2500 models.

2012 Ram 5500 with Dump Bed Upfit

2012 Ram 5500 with Dump Bed Upfit

But that’s certainly not all – our Ram Chassis Cab trucks get upgrades and increased capabilities for the 2012 model year. Specifically, the GCWR has been increased to 30,000 lbs., the trucks have been designed with heavier payload towing in mind, and the best improvement of all—Ram trucks now provide a lower cost of ownership.

Also noteworthy are programmable options, allowing customers to select a maximum speed for the 2012 Ram Chassis Cab at no extra cost. Either the factory or the Ram Truck dealer can adjust the speed, with 55, 60, 65, 70 or 75 mph limits. The Ram 4500 and 5500 Chassis Cab trucks, typically used as safety and rescue vehicles, have a standard 87 mph top speed. This is a great feature for those of you that have the occasional lead foot.

2012 Ram Cargo Van C/V

2012 Ram Cargo Van C/V

The new Ram C/V Cargo Van joins this year’s lineup which expands our reach into the small commercial van segment. Ram C/V provides small businesses and commercial customers many competitive advantages including best in class 1,800 lb payload, best in class 144.4 cu-ft cargo capacity and segment exclusive towing capability up to 3,600 lbs. It is powered by a 283 horsepower Pentastar V6 with 25 mpg highway.

Ram Power Wagon

Ram Power Wagon

Making reappearance for 2012 is the award-winning Ram Power Wagon. The Power Wagon, equipped with electric-locking front and rear differentials, and an electronic disconnecting sway bar, is the most aggressive and equipped off-road-ready pickup truck to menace the streets. The Wagon also boasts Bilstein shocks, 33-inch BF Goodrich off-road tires, underbody skid plate protection, a 4.56 axle ratio for hill climbing and a custom-built Warn 12,000-lb. winch hidden behind the front bumper.

As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

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Fiat 500 by Gucci Advertising Campaign with Natasha Poly.

Fiat 500 by Gucci Advertising Campaign with Natasha Poly.

August 16, 2011 , Auburn Hills, Mich. – Set to debut during New York Fashion Week (Sept. 8 – 15) on Fashion’s Night Out (Sept. 8), the new Fiat 500 by Gucci limited-edition models represent the perfect combination of craftsmanship and style, and bring together two of Italy’s most respected brands. In the year that sees the 150th anniversary of the unification of Italy and Gucci’s 90th anniversary, these special editions of the Fiat 500 and 500 Cabrio have been customized by Gucci Creative Director Frida Giannini in partnership with Fiat’s Centro Stile.

“In the 50s, the Fiat 500 created a style revolution when it first hit the road. It quickly became the must-have car of its time. Travelling in style has also been at the heart of Gucci ever since Guccio Gucci founded his company as a producer of leather trunks, suitcases and handbags in 1921. So, when Lapo Elkann suggested the idea of this collaboration it struck me as a perfect opportunity to create a new modern travel statement in Gucci’s 90th anniversary year.”

-Frida Giannini
Creative Director, Gucci

2012 Fiat 500 Cabrio by Gucci-European Model

2012 Fiat 500 Cabrio by Gucci-European Model

Inspired by neo-classic black-and-white film, the new black-and-white Fiat 500 and 500c by Gucci models are finished in unique eye-catching glossy pearl-glass paint. These two distinct colors complement one another: black with detailing in shiny chrome paired with interiors that contrast sharp black and white for a contemporary and racy attitude. White with satin chrome detailing and ivory and black interiors for a softer, sophisticated look.

“With Gucci as our design partner, we’ve amplified the Italian style of our Fiat 500 with unique exterior and interior looks that will make the car truly unique on the road. This special edition adds dimension to the Fiat 500 portfolio and will appeal to North American customers who appreciate Italian style just as much as modern technology, value and fuel efficiency.”

-Laura Soave
Head of FIAT Brand North America

2012 Fiat 500 Cabrio by Gucci-European Model

2012 Fiat 500 Cabrio by Gucci-European Model

The worldwide launch of the Fiat 500 by Gucci has been developed with the support of Lapo Elkann and his agency, Independent Ideas, and includes a fully integrated above- and below-the-line campaign. Commenting on the collaboration, Lapo Elkann said, “I am honored that I was able to connect Fiat and Gucci, especially in such an important anniversary year for Italy. Being Italian, it makes me proud to have contributed to this Fiat 500 by Gucci, which brings together the spirit of two brands that so perfectly symbolize our country’s savoir faire in the world. It has indeed been very gratifying to work again on the car I love most with Fiat’s Centro Stile and with Frida Giannini.”

The exclusive Fiat 500 by Gucci models feature several exclusive design elements that highlight the Fiat 500’s iconic silhouette. A signature Gucci green/red/green web stripe runs along the entire bodyside perimeter on the Fiat 500 by Gucci, or across the length of the power-retractable cloth top on the Fiat 500c by Gucci model. Chrome cursive “Gucci” signatures complete the door frames and hatchback, complementing the satin-chrome exterior accents, such as mirrors, door handles and hood spear, which are highlighted in signature diamond black or diamond white glossy pearl-glass paint. Adding to the vehicle’s sculpted fenders are uniquely designed, retro-inspired 15-inch aluminum wheels with interlocking “GG” hubcaps and brake pads, which have been lacquered in signature Gucci green.

2012 Fiat 500 Cabrio by Gucci-European Model

2012 Fiat 500 Cabrio by Gucci-European Model

The interior space of the Fiat 500 by Gucci is stylish, yet functional, down to every last detail: chic embroidery, exclusive materials, glossy and satin chromes, the velvety varnish on the “radioboard,” the two-toned seats in Frau leather with the Guccissima print. Premium leather accents are also found on the interior door panels and on the hand-stitched leather-wrapped steering wheel, finished in a two-tone ivory and white combination.

Additionally, the Fiat 500 by Gucci features premium amenities, including the all-new six-speed automatic transmission with driver-selectable gear changes, BLUE&ME™ hands-free communication technology with USB port, eco:Drive™ Application and iPod control capability, SIRIUS Satellite Radio, Bose® Energy Efficient Series audio system with six premium speakers and subwoofer, power sunroof, automatic climate control, seven standard air bags, security alarm, power windows, power door locks, power heated mirrors, speed control, fog lamps and reconfigurable Electronic Vehicle Information Center (EVIC) with trip computer, miles-to-empty average fuel economy and tire-pressure monitoring display (TPM).

2012 Fiat 500 Cabrio by Gucci-European Model

2012 Fiat 500 Cabrio by Gucci-European Model

The 2012 Fiat 500 by Gucci models will be available exclusively at FIAT Studios nationwide December 2011. For more information, visit http://www.fiatusa.com/gucci .

Completing the customization is the exclusive 500 by Gucci collection, including travel accessories, small leather goods, drivers, tracksuits, bombers, driver gloves, sunglasses and a watch, which are available in select Gucci stores and online at http://www.gucci.com.

Check out the video Fiat released for the 2012 Fiat 500 by Gucci below. As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles.  Thanks again for checking out Chrysler Catchall!

About Chrysler Group LLC

Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, Mopar, SRT and Fiat vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.

Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world’s most recognizable vehicles, including the Chrysler 300, Jeep Wrangler, Dodge Challenger and Ram 1500. Fiat contributes world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

2012 Fiat 500 by Gucci-European Model

2012 Fiat 500 by Gucci-European Model

Today we bring you another edition of the Brandl Media Minute. Follow along with yours truly as I break down some of the cool things you can do with Chrysler‘s new Keyless Enter and Go Passive Entry System.

Here’s what Chrysler Group LLC has to say about their new Keyless Enter and Go Passive Entry System:

Advanced technology allows the driver to unlock doors when pulling a door handle, thanks to Keyless Enter-N-Go. Upon entry, easily start the vehicle with a press of the engine start / stop button and brake pedal.

And that’s not all they can do! There’s also some other cool features that you’ll have to watch the video to see, like how to pop your trunk with your keys still in your pocket!

Stay tuned because we will be doing more Brandl Media Minute Videos explaining more of the great things these radios and vehicles can do! If you have any questions about how to operate your Keyless Enter and Go Passive Entry system, as well as your Uconnect or Media Center radio, or have suggestions on other topics we should cover, send me an email at LT@BrandlMotors.com

The Keyless Enter and Go Passive Entry System comes equipped in many different Chrysler Group Vehicles, including but not limited to, the 2011 Chrysler 300, Jeep Grand Cherokee, Dodge Charger, Dodge Durango, and more! Thanks again for checking out Chrysler Catchall!

August 15, 2011 , Auburn Hills, Mich. – This Week in Motorsports is a video recap of weekend motor sports events in NASCAR, the Nationwide series and other competitions under the Chrysler LLC banner.

2012 SRT Family

2012 SRT Family


August 12, 2011 , Auburn Hills, Mich. – Chrysler Group LLC’s newly formed Street and Racing Technology (SRT®) Brand is hitting the road with its first-ever, “SRT High Performance Tour” featuring four drivers, four vehicles – the 2012 Dodge Charger SRT8®, Dodge Challenger SRT8, Jeep® Grand Cherokee SRT8 and Chrysler 300 SRT8 – visiting more than 40 clubs and events in the next four months.

The SRT High Performance Tour kicks-off today at the Walter P. Chrysler Museum in Auburn Hills, Mich., and will end in November at the Specialty Equipment Market Association (SEMA) show in Las Vegas.

“We’re excited to take our 2012 Chrysler, Dodge and Jeep SRT vehicles directly to our performance fans and loyalists across the country. Each of these vehicles is loaded with new technologies and content that SRT customers want to fulfill their need for power, performance, contemporary luxury and safety while maintaining each of the vehicle brand’s key design differentiators.”

-Ralph Gilles, President and CEO
– SRT Brand, Chrysler Group LLC

2012 Dodge Challenger SRT8 392 and 2012 Dodge Charger SRT8

2012 Dodge Challenger SRT8 392 and 2012 Dodge Charger SRT8

Four drivers will be accompanied by a large display trailer filled with video screens of running vehicle footage, SRT-branded merchandise and apparel, and give-away items for attendees. The team will drive from city to city and be on-hand to answer questions about each of the SRT8 vehicles.

The drivers will be tweeting live from the road and posting video and images along the way. Fans can follow the SRT brand’s Twitter handle (@driveSRT) and video can be viewed at the brand’s YouTube channel.

An interactive map http://drivesrt.com/community/srt-high-performance-tour-2011.html will be updated regularly with information on the dates and locations of the program. Various locations will incorporate ride-and-drive opportunities for attendees.

SRT fans and enthusiasts will be able to follow the entire tour at the brand’s website and on the SRT Facebook page.

2012 Dodge Challenger SRT8 392 and 2012 Dodge Charger SRT8

2012 Dodge Challenger SRT8 392 and 2012 Dodge Charger SRT8

Tour dates include:

August

  • 12 Walter P. Chrysler Museum, Auburn Hill, Mich.
  • 13 Mopar® Nationals, Columbus, Ohio
  • 13 Evening Cruise, Heath, Ohio
  • 15 Junction Auto Sales, Chardon, Ohio
  • 16 Wauseon Cruise, Wauseon, Ohio
  • 17 Monroville Chrysler Jeep, Monroville, Pa.
  • 19-20 Woodward Dream Cruise, Royal Oak, Mich.
  • 21 Michigan International Speedway, Brooklyn, Mich.
  • 22 Viper Club of Illinois Track Day Autobahn Country Club, Joliet, Ill.
  • 26 Mr. Norms Garage, Rockford, Ill.
  • 27 Jack Wolfe Chrysler, Dodge, Jeep, Ram, Belvedere, Ill.
  • 28 Cruising for Hope, Chicago
  • 30 Tail of the Dragon, Deals Gap, N.C.
  • 31 Deep South Mopars, Anderson, S.C.
  • 31 Lake Keowee Chrysler, Dodge, Seneca, S.C.

September

  • 2 Panama City Friday Fest, Panama City Beach, Fla.
  • 4 Mopar Insanity Auto Show – Don Garlits Museum of Drag Racing, Ocala, Fla.
  • 7 Cruise Night, Cardi’s Furniture, Braintree, Mass.
  • 8 NJ Mopar Group Meet and Greet, Springfield, N.J.
  • 9 Chick-fil-A, Dulles, Va.
  • 10 Southern Maryland Mopars, USMopars.com, Lexington Park Dodge, Lexington Park, Md.
  • 11 DC Modern Mopar, Chantilly, Va.
  • 14 Middle Georgia Mopar Club, Robins Chrysler, Jeep, Dodge, Warner Robins, Ga.
  • 15 Cruise Daytona Beach, Daytona Beach, Fla.
  • 16-18 2011 Sebring Thunder Car Show , Sebring, Fla.
  • 17 Cars & Coffee DuPont Registry, St. Petersburg, Fla.
  • 23-25 Denver Oktoberfest, Denver
  • 28 Flashbacks, Omaha, Neb.
  • 29 Baxter Chrysler Jeep Dodge, Omaha, Neb.

October

  • 1 St. Louis SRT Club, St. Louis
  • 2 Gateway Viper Club, St. Louis
  • 7-9 NASCAR, Kansas Speedway, Kansas City, Kan.
  • 13 Space City LX, Allen Samuels, Dodge Chrysler Jeep Ram, Katy, Texas
  • 14-16 TORC Series, San Antonio, Texas
  • 21 SRT Track Experience, Firebird Raceway Chandler, Ariz.
  • 22 Tucson Mopar Club, Tucson, Ariz.
  • 28 Bob’s Big Boy, Burbank, Calif.
  • 29 Cars & Coffee, Irvine, Calif.
  • 29 Mille Miglia, Santa Barbara, Calif.

November

  • 1-4 SEMA Show, Las Vegas, Nev.

Check out the video from Chrysler on the SRT High Performance Tour below. As always, click on any of the photos in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

About the 2012 Dodge Challenger SRT8® 392

For 2012, the Dodge Challenger SRT8® 392 adds even more high-tech performance features to solidify its place as the brand’s ultimate modern American rear-wheel-drive muscle coupe. With 470 horsepower and 470 lb.-ft. of torque from the 6.4-liter HEMI® V-8, the balanced performance approach of the Challenger SRT8 392 provides outstanding straight-line acceleration, world-class ride and handling, high-performance braking and the most up-to-date technologies that deliver more driver excitement and control. And it still gets up to 23 miles per gallon on the highway.

The 2012 Dodge Challenger SRT8 392 accelerates from 0-60 mph in the high 4-second range; runs the quarter mile in mid-12-second range with the automatic transmission (high 12-second range with the manual); goes from 0-100-0 mph in the low 15s, reaches a top speed of 182 mph with the manual transmission (175 mph with the automatic) and stops from 60-0 mph in just 117 feet.

2012 Dodge Challenger SRT8 392

2012 Dodge Challenger SRT8 392

About the 2012 Dodge Charger SRT8®

The Dodge Charger SRT8® makes a return to the performance car market in 2012 bringing intelligent performance features and more power to the brand’s iconic four-door fastback coupe.

New for the 2012 Charger SRT8 is the 470 horsepower 6.4-liter HEMI® V-8 that features 45 more horsepower and 50 more lb.-ft. of torque (up to 470 horsepower/470 lb.-ft. of torque) across a significantly wider rpm range, new exhaust system technology for improved fuel efficiency, along with new paddle shift technology and adaptive damping suspension for optimal driver control.

Performance numbers for the 2012 Dodge Charger SRT8 include 0-60 mph acceleration in the high 4-second range; quarter mile in the high 12-second range; 0-100-0 mph in less than 16 seconds; top speed of 175 mph and stopping power from 60-0 mph in 120 feet.

2012 Dodge Charger SRT8

2012 Dodge Charger SRT8

About the 2012 Chrysler 300 SRT8®

The success of the modern Chrysler 300 launched in 2005 can be attributed to its broad appeal. People of all ages, incomes and lifestyles were attracted to the sedan’s dramatic styling, power and performance.

As the king of the Chrysler Brand E-segment lineup, the 2012 Chrysler 300 SRT8® adds high-performance hardware to the elegant proportions and head turning design to provide the ultimate combination of world-class luxury, power and handling. With 470 horsepower and 470 lb.-ft. of torque from the new 6.4-liter HEMI® V-8, the 300 SRT8 is targeted at customers that seek heart pounding, adrenaline filled excitement, but don’t want to sacrifice comfort and innovative features to get it.

Performance numbers for the 2012 Chrysler 300 SRT8 include 0-60 mph acceleration in the high 4-second range; quarter mile in the high 12-second range; 0-100-0 mph in less than 16 seconds; top speed of 175 mph and stopping power from 60-0 mph in 120 feet.

2012 Chrysler 300 SRT8

2012 Chrysler 300 SRT8

About the 2012 Jeep® Grand Cherokee SRT8®

The most powerful, technologically advanced, high-performance Jeep® vehicle ever – the all-new 2012 Jeep® Grand Cherokee SRT8® – brings a combination of Jeep’s legendary capability and utility, merged with the renowned advanced performance engineering from SRT.

Delivering outstanding driving performance in all conditions, and complemented by key SRT attributes – including functional, performance-oriented styling, world-class ride and handling, benchmark braking and race-inspired interior appointments – the 2012 Jeep Grand Cherokee SRT8 broadens the Jeep vehicle lineup and builds upon the successful launch of the award-winning 2011 Jeep Grand Cherokee.

The new 6.4-liter HEMI® V-8 in the 2012 Jeep Grand Cherokee SRT8 delivers 470 horsepower and 465 lb.-ft. of torque – an improvement of 50 horsepower and 45 lb.-ft. torque over the 6.1-liter HEMI V-8 it replaces. Performance includes 0-60 mph acceleration in 4.8 seconds, 0-100-0 mph in the mid-16 second range, quarter mile in the mid-13 second range, top speed of 160 mph, and braking power from 60-0 mph in 116 feet.

2012 Jeep Grand Cherokee SRT8

2012 Jeep Grand Cherokee SRT8

“Under the Pentastar” is a quick video recap of significant events at Chrysler Group LLC over the past week. Stories in this week’s edition include new incentives, Toledo Assembly Complex statement, back-to-school with the Fiat 500, Chrysler Canada Family Day and a glorious weekend for NASCAR’s Dodge Boys.

Thanks again for checking out Chrysler Catchall!

The 2012 SRT8 Family

The 2012 SRT8 Family

August 10, 2011 , Auburn Hills, Mich. – Chrysler Group LLC’s newly formed Street and Racing Technology (SRT) Brand is hitting the road with its first-ever, “SRT High Performance Tour,” featuring four drivers, four vehicles – the 2012 Dodge Charger SRT8®, Dodge Challenger SRT8, Jeep® Grand Cherokee SRT8 and Chrysler 300 SRT8 – and visiting more than 40 clubs and events over the next four months.

2012 Dodge Challenger SRT8 392

2012 Dodge Challenger SRT8 392

An exclusive media preview and the first stop of the SRT High Performance Tour will take place in Auburn Hills, Mich., at the Walter P. Chrysler Museum on Friday, Aug. 12 at 2 p.m.

The preview will include a walk-around of the new 2012 SRT lineup with Ralph Gilles, President and CEO – SRT Brand, Chrysler Group LLC, and Joe Grace, Vehicle Line Executive A/B Segment & SRT, Chrysler Group LLC.

2012 Chrysler 300 SRT8

2012 Chrysler 300 SRT8

As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Photos. The SRT brand also released several videos where the SRT Brand CEO Ralph Gilles talks a little bit about his involvement and the history of the SRT moniker. You can check out these videos below. Thanks again for checking out Chrysler Catchall!

2011 Ram Laramie Longhorn

2011 Ram Laramie Longhorn

August 10, 2011 , Auburn Hills, Mich. – Chrysler Group LLC today announced a “No Payments for 90 Days” promotion on all 2011 and 2012 Chrysler, Jeep®, Dodge, and Ram Truck models financed through Ally Financial.

This deferred retail payment program is effective immediately and will continue through Chrysler Group’s “Summer Clearance Event” which ends Sept. 6, 2011.

Qualified consumers can take advantage of the “No Payments for 90 Days” deferral program on retail contracts of up to 60 months. For more details, consumers should check with their Chrysler, Jeep, Dodge and Ram Truck dealership.

The 2012 Chrysler 300's

The 2012 Chrysler 300's

Chrysler Group also announced introductory 2012 model year incentives on select vehicles:

2011 Jeep Liberty Jet

2011 Jeep Liberty Jet

Additional “Summer Clearance Event” incentives on 2011 models include:

2011 Dodge Charger R/T

2011 Dodge Charger R/T

As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

August 9, 2011 , Auburn Hills, Mich. –

WHAT: Fred Diaz, President and CEO Ram Truck Brand and Chrysler de Mexico, Chrysler Group LLC, and Marissa Hunter, Head of Advertising – Ram Truck Brand, discuss the brand’s “Code of the West” advertising campaign and answer questions in a live web chat.

Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

Participants will see a sneak preview of two new “Code of the West” spots set to debut in the fall.

Taking place in a Western-themed setting, the Ram Truck brand’s “Code of the West” national advertising campaign focuses on the proven capabilities and superiority of the entire product line and introduces the brand’s new tagline, “Guts. Glory. Ram.”

WHEN: Thursday, August 11 at 10 a.m. ET

HOW: In order to view the event, go to http://blog.chryslerllc.com/blog.do?p=entry&id=1502

Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

As always, click on any of the photos in the post to see more images of Chrysler Dodge Jeep Ram Vehicles. You can also check out the other Ram Brand Guts and Glory Commercials below. Thanks again for checking out Chrysler Catchall!

The new Dodge Durango ad spots have been released and I have to say, a few of them are actually quite funny. My favorite is The “Ultimate” Commercial where the Durango takes off with the Ford Explorer in tow. Check them out and let us know which ones are your favorite, either in the comment section on here or on YouTube.

Punch Line (Power/Efficiency)

In “Punch Line,” a fuel economist and a horsepower enthusiast are each touting the features of their new vehicles – one can go up to 500 miles on a single tank of gas and the other has a V-6 engine with best-in-class-towing and power. The punch line is that both are driving a new 2011 Dodge Durango, with the award-winning, powerful and fuel-efficient 3.6-liter Pentastar V-6 engine.

The Bad News (Seven-Passenger Seating)

Showcasing Durango’s roomy seven-passenger seating, the spot opens with seven race car drivers running toward the all-new Dodge Durango as the announcer says, “The good news is the new Dodge Durango is a performance SUV that can comfortably seat seven professional drivers. The bad news is, only one of those seven is in the driver’s seat.”

Rhymes With (Luxurious Interior)

Like many high-performance vehicles, the 2011 Dodge Durango has a lavish interior. This spot draws a comparison to a particular high-performance vehicle with a comparable lavish leather interior. (It rhymes with Merrari.)

Responsibility (Towing)

Demonstrating what it means to have best-in-class towing capacity and the ability to tow 7,400 pounds of power, in “Responsibility,” the Durango all at once tows a dirt bike, ATV, motorcycle, boat, jet ski and, even, a competitive SUV. “They say with great power comes great responsibility…The SUV is back.”

Ultimate (Towing: Dodge Durango vs. Competition)

In the world of sport and utility, performance is capability. And what you’re capable of towing is what differentiates the Durango from other crossovers and SUVs. This spot is an actual demonstration of the Durango’s best-in-class towing capability versus a competitive vehicle.

Sensitive (Rain Brake Support)

Towing precious cargo and hauling seven passengers brings a certain level of caution. Therefore it is important to communicate the exclusive features that make these tasks safer and more manageable. The Durango’s Rain Break Support system is one feature that validates safety and security as another important aspect of performance.

Figure 8 (50/50 Weight Distribution, Multi-Link Suspension)

Balance, agility and the ability to handle, are characteristics of the 2011 Dodge Durango that reinforce the “sport” in sport utility. This ad exhibits theDurango’s ability to handle and maneuver in tight spaces because of the unique weight distribution and sporty suspension system.

Gary (AWD Brake Traction Control)

Traveling over off-road terrain is necessary for any true SUV. In “Gary,” theDurango’s AWD Brake Traction Control feature is explained in a way that is easily understood, but still gives validation to the thinking behind the many underlying engineering complexities of this particular feature.

Radar (Adaptive Cruise Control)

What makes one SUV stand out from all others? Is it technology? Is it the ability for said technology to create a more active driving experience? Is it technology called Active Cruise Control that uses radar to anticipate the distance between the SUV and the driver ahead to automatically maintain a safe driving distance? Yes, and the new 2011 Dodge Durango has available Adaptive Cruise Control.

Again, love ’em or hate ’em, don’t be afraid to let us know how you feel about the videos in the comments here or on YouTube. Thanks again or checking out Chrysler Catchall!

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