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Under The Pentastar

Under The Pentastar

“Under the Pentastar” is a weekly recap of some of the major stories at Chrysler Group LLC. This week’s stories include 2013 Ram 1500 gets a finalist spot for North American Car and Truck/Utility of the Year, the 2-millionth Cummins diesel engine for Ram trucks is produced, Pentastar V-6 engine is named one of Ward’s 10 Best Engines for the third straight year, and The Chrysler Foundation helps donate toys with the help of Michigan State Police in time for the holidays.

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Under The Pentastar

Under The Pentastar

“Under the Pentastar” is a weekly recap of some of the major stories at Chrysler Group LLC. This week’s stories include: a tour of the Belvidere Assembly Plant by Chairman and CEO Sergio Marchionne, who met with employees on the one-year anniversary of the Company repaying its U.S. and Canadian government loans, six years early; the Ram Truck brand and The Chrysler Foundation bestowing a $50,000 grant to the Hispanic Scholarship Fund, the nation’s largest provider of college financial aid for Latino students; and a new incentive program for those in the market for a new car, truck or SUV.

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Under The Pentastar

Under The Pentastar

“Under the Pentastar” is a weekly recap of some of the major stories at Chrysler Group LLC. This week’s stories include: The Belvidere Assembly Plant in Belvidere, Illinois, celebrates the launch of the 2013 Dodge Dart; Chrysler Chairman and CEO Sergio Marchionne named Large Tier Manufacturer of the Year by the Michigan Manufacturers Association; Brad Keselowski captures the number one spot in the NASCAR Sprint Cup Series Aaron 499 race at Talladega Super Speedway over the weekend; Chrysler employees in Kokomo, Indiana, rolled up their sleeves to help paint and plant flowers at Howard Haven in Kokomo, home to senior and disabled residents.

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September 19, 2011 , Auburn Hills, Mich. – Chrysler Group once again has been named to HispanicBusiness magazine‘s Diversity Elite 60, a list of the nation’s top organizations that promote and model diversity in the workplace and in the community. This is the third consecutive year Chrysler Group has earned this recognition.

The 60 organizations included on the Diversity Elite 60 are ranked according to their performance on more than 32 variables that measure a company’s commitment to Hispanic hiring, promotion, marketing, philanthropy and supplier diversity. Chrysler Group has improved consistently each year it has been included on the list, and as part of its overall score in 2011 ranked in the top tier of the 60 leading organizations for its programs promoting supplier diversity.

To compile its 2011 Diversity Elite Scorecard, HispanicBusiness received input from top Fortune 1000 companies, American subsidiaries of Global 500 companies, and large U.S. public and private companies. According to Hispanic Business, companies on the Diversity Elite 60 list went well beyond workforce diversity initiatives and implemented strategies to reach more Hispanic customers and increase their businesses with minority- and Hispanic-owned suppliers.

“Companies on the list met or exceeded criteria in diversity measures including: board and leadership, recruitment, retention and promotion, marketing and community outreach and supplier diversity,” HispanicBusiness noted.

The Diversity Elite 60 list for 2011 was revealed in the September issue of HispanicBusiness, which also included a major company profile of the Chrysler Group in a new section launched by the magazine called, The Diversity Partnership.

“This recognition is validation of Chrysler Group‘s enterprise-wide approach to diversity. Chrysler Group is gratified that HispanicBusiness appreciates the value and substance of our commitment to diverse employees, customers and business partners.”

-Nancy A. Rae, Senior Vice President,
Human Resources, Chrysler Group LLC

About Chrysler’s Leadership Commitment to Diversity and Inclusion

Chrysler historically has been a leader in promoting diversity throughout its enterprise. The Company was named one of the “100 Best Companies for Working Mothers” by Working Mother magazine 12 times, and has been recognized five times by the Human Rights Campaign Foundation as one of the country’s leading corporations supporting diversity and inclusion.

Since 2009, Chrysler Group has been named to HispanicBusiness magazine’s annual Diversity Elite 60 list for implementing strategies to reach more Hispanic customers and to pursue more business with minority- and Hispanic-owned suppliers.

Early in 2010, CEO Sergio Marchionne assumed the role as executive sponsor of Chrysler’s Global Diversity Council and reaffirmed the commitment of Chrysler‘s leadership team to the values and principles of diversity. “Culture is the fabric that holds organizations together. It is not just an ingredient for success; it is the essence of success itself,” Marchionne wrote. “This is why my leadership team and I are committed to creating an atmosphere where all of our people feel respected and valued, because every person plays an important role in shaping our future, including employees, our supply base, our marketing and our dealer network. Chrysler Group LLC and its people have a future with promise. We will reach the full measure of that promise only as one, united diverse team.”

In March 2011, the editors of DiversityInc magazine named Chrysler Group to the magazine’s 2011 list of “Top 50 Companies for Diversity.” This coveted annual benchmark is comprised of companies the magazine’s editors believe are diversity-management leaders. This was the fifth year since the list was established in 2001 that Chrysler has been included.

In April 2011, Chrysler Group was named among nation’s “Top Supporters” of Engineering Programs of Historically Black Colleges and Universities, recognizing the Company’s efforts in developing, recruiting and hiring talented students pursuing technical careers at the nation’s minority-serving institutions.

About Hispanic Business Media

Now celebrating thirty years as an award-winning publishing and information services company, Hispanic Business Media is the nation’s leading source of information for and about Hispanic professionals and entrepreneurs. Hispanic Business magazine is the company’s flagship publication. Other entities include,, HispanTelligence®, and Hispanic Business Events including the Entrepreneur of the Year Awards Gala (EOY) and the Woman of the Year Awards Gala (WOY).

About Chrysler Group LLC

Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, SRT, Fiat and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.

Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world’s most recognizable vehicles, including the Chrysler 300, Jeep Wrangler, Dodge Challenger and Ram 1500. Fiat contributes world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

Unless you’ve been in solitary confinement for the last 10 days, you know that Japan is in need, and many in the USA are coming to their aid, including Chrysler Group LLC. Chrysler announced on Friday that it will donate $100,000 to the American Red Cross to aid in the relief effort currently in progress, as well as matching donations made by employees and dealers up to an additional $100k.

Below is an excerpt from the Chrysler News Release published on Friday, March 18th of 2011.

““Our hearts go out to the people of Japan. We are confident that Chrysler employees, contractors and dealers will once again respond to help others in need, which is why the Foundation will also match their generous contributions.”

Jody Trapasso, President
The Chrysler Foundation

The Chrysler Foundation has a long history of providing humanitarian aid throughout the United States and the world.

Within days of the Sept. 11, 2001, terrorist attacks, a $10 million Help the Children Fund was established for the children of victims. Chrysler employees, retirees and dealers raised another $400,000 for the scholarship fund and many employees worked at the recovery site or collected donations of supplies.

Following Hurricane Katrina in 2005, The Chrysler Foundation contributed $550,000 for disaster relief, including $150,000 in matching funds. The donations were distributed to the American Red Cross, The United Way and food banks in Alabama, Louisiana and Mississippi. The Company also donated 100 vehicles and supplies, collectively valued at $4.4 million.

The Foundation also provided $100,000 for flood relief and cleanup programs in Cedar Rapids, Iowa, in 2008, and $100,000 for wildfire disaster relief in San Diego in 2007. Both of these initiatives also involved volunteers and in-kind support from Chrysler Group dealers.

In 2010, the Foundation donated $100,000, $50,000 each to Oxfam America and the United States Fund for UNICEF, to support humanitarian relief and recovery efforts in Haiti after that country’s devastating earthquake. Later that year, the Foundation contributed $50,000 to the village of Dundee, Mich., and another $50,000 to ISOH/Impact in Perrysburg, Ohio, for relief efforts following severe tornadoes that hit Michigan and Northern Ohio.”

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