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Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

June 6, 2011 , Auburn Hills, Mich. – In celebration of this milestone and to keep the Jeep® brand momentum alive, the full-line of Jeep 70th Anniversary Edition modelsGrand Cherokee, Liberty, Compass, Patriot, Wrangler/Wrangler Unlimited – were presented against the red rock and glistening waters of the Colorado River.

Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

Showcasing the evolution and innovation of the legendary 4×4 leader, seven key historical models illustrated important milestones in the Jeep brand’s history – not in a museum, but in the rugged outdoors where they belong:

  • 1944 Willys-Overland “Jeep” MB
  • 1945 Willys-Overland Jeep CJ-2A
  • 1949 Willys-Overland Jeep Station Wagon
  • 1963 Jeep Wagoneer
  • 1984 Jeep Cherokee
  • 1987 Jeep Wrangler
  • 1993 Jeep Grand Cherokee
Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

In addition, five customized Jeep vehicles fresh from the 45th annual Moab Easter Jeep Safari provided a taste of new potential Jeep production and customization ideas in a true Jeep setting. The Jeep “image” vehicles included were the Wrangler Pork Chop, Wrangler Renegade, Compass Canyon, Cherokee Overland and the Grand Cherokee Off-Road Edition. More than 30 percent of the people who are in the market for a new vehicle are influenced by the vast selection and availability of aftermarket Mopar® accessories, which fit a variety of lifestyles.

Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

This international media event produced outstanding photography and b-roll that features Jeep brand vehicles with the breathtaking landscape in Moab. To see more photos from the event as well as photos of Chrysler Dodge Jeep Ram Vehicles, click on any of the images in the post. Thanks again for checking out Chrysler Catchall!

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Jeep Wrangler JK-8 Independence

Jeep Wrangler JK-8 Independence

At the 2011 Moab Easter Jeep Safari preview Thursday morning, Mopar® brand unveiled a new JK-8 kit that will allow four-door Jeep® Wrangler owners to transform their ride into a Wrangler pickup.

With “excitement” in the marketpalce for pickup trucks, and more than 500,000 Jeep Wrangler vehicles on the road, Mopar CEO Pietro Gorlier said the kit will meet a this growing demand.

Wrangler JK8 Independence

Wrangler JK8 Independence

Head of Mopar Sales & Marketing Jim Sassorossi  said the JK-8 kit also was “inspired” from Jeep enthusiasts’ reaction to past pickup trucks, like the Jeep Scrambler CJ-8 from the mid 1980s, the Jeep Nukizer unveiled last year, and the J-8 military Jeep currently in operation.

Sassorossi said DIYers can transfrom their four-door Wrangler using the JK-8 kit in as little as a weekend. (Though, Sassorossi said they’d have to hurry to do so.) Or, Wrangler owners can have a dealer do it. During the Easter Jeep Safari preview, the JK-8 kit was showcased with a Wranger JK-8 Independence.

Wrangler JK8 Independence Bed

Wrangler JK8 Independence Bed

Sassorossi said Mopar is still getting feedback from its dealer network on pricing, and looking for more feedback from the 2011 Moab Easter Jeep Safari before finalizing all details — with planned release during late summer.

The bed length (right) is 50 inches and the width between wheel wells is 44 inches. The Mopar team created body panels to cover the second-row entrance and removed all of the interior parts behind the front seats—transforming the vehicle into a two-seater with just enough room for gear inside, and a pickup style bed to be used for outside cargo.

JK-8 drivetrain is fitted with a Mopar/Dynatrac ProRock 44 front axle and stock Dana 44 rear axle, both spun with 4.88 gears. Linking the axles to the frame is a 4.5-inch long-arm suspension kit and 37-inch BF Goodrich Mud Terrain KM2 tires make the connection to the ground.

JK-8 kit includes bed floor, inner/outer body panels, half hard top (works with Freedom Top panels), and a new bulkhead.

I’ve also included some photos below from the 2011 Moab Easter Jeep Safari Preview. Mopar kitted out a handful of Jeeps as well as setup one of the new Ram 1500’s with the Mopar Ram Runner Package. Check out Chrysler Media’s Blog Post for more info about the Special Moparized Jeeps and Ram. As always, click any of the photos to see more photos of Chrysler Dodge Jeep Ram Vehicles.

Mopar Ram Runner

Mopar Ram Runner

Jeep Compass Canyon

Jeep Compass Canyon

Jeep Grand Cherokee

Jeep Grand Cherokee

Jeep Wrangler "Pork Chop"

Jeep Wrangler "Pork Chop"

Jeep Wrangler Renegade

Jeep Wrangler Renegade

Built For Export 2011 Jeep Cherokee

Built For Export 2011 Jeep Cherokee

Jeep Wrangler Blue Crush

Jeep Wrangler Blue Crush

April is Minivan Month!

April is Minivan Month!

April 6, 2011 , Auburn Hills, Mich. – Chrysler Group LLC announced today it is bringing back the 60-day “Minivan Pledge” to launch Minivan Month.

The pledge allows consumers purchasing a new 2011 Chrysler Town & Country or Dodge Grand Caravan minivan during April to return the vehicle, no questions asked, within 60 days. In addition to the pledge, consumers can choose $750 in Customer Cash or attractive financing as low as 2.9 percent for 60 months.

An additional $750 in Bonus Cash is available for consumers who purchase the Chrysler Town & Country. Consumers who purchase the Dodge Grand Caravan also are eligible for up to $1,500 in Trade-In Bonus Cash. In addition, current Grand Caravan owners are eligible for $1,000 in Owner Loyalty Cash.

The Chrysler Town & Country was the best-selling minivan in the United States during 2010. Both the Chrysler Town & Country and the Dodge Grand Caravan minivans topped 100,000 units in 2010, returning Chrysler Group to dominance in the segment it established. The Dodge Grand Caravan is America’s best-selling minivan ever.

“We are so confident in our minivans that we have brought back the Minivan Pledge. Consumers will be thrilled with all the improvements we made in our new 2011 Town & Country and Grand Caravan minivans. With this pledge, consumers also will have the peace of mind that they made the right purchase decision.”

Fred Diaz, President and Chief Executive Officer
Ram Truck Brand and Lead Executive for U.S. Sales

Consumers should see their participating local Chrysler, Jeep®, Dodge and Ram Truck dealer for full program rules.

New incentives for April on 2011 models include:

 

Chrysler

Chrysler

Consumers who purchase a 2011 Chrysler 200 Convertible are eligible for $750 Consumer Cash or attractive financing as low as 0 percent for 36 months, up to 3.9 percent for 72 months. Consumers also are eligible for an additional $750 in Bonus Cash.

Attractive lease rates are available on the 2011 Chrysler 200 sedan and convertible, and the 2011 Chrysler Town & Country.

 

Jeep

Jeep

Consumers who purchase the 2011 Jeep Liberty are eligible for up to $3,000 in Consumer Cash or attractive financing as low as 0 percent for 60 months.

In celebration of the Jeep brand’s 70th Anniversary, the Mopar brand announced today $500 Mopar Bucks for 2011 Jeep Wrangler accessories. Consumers who purchase a 2011 Wrangler in April are eligible for $500 worth of Jeep accessories.

Attractive lease rates are available on the 2011 Jeep Compass, Patriot, Liberty and Grand Cherokee.

 

Dodge

Dodge

Consumers who purchase a 2011 Dodge Journey are eligible for $750 in Consumer Cash, and up to $1,750 Consumer Cash on the Crew and Lux models, or attractive financing as low as 1.9 percent for 60 months.

Consumers who purchase a 2011 Dodge Durango RWD are eligible for $1,000 Consumer Cash or attractive financing as low as 1.9 percent for 60 months.

Attractive lease rates are available on most 2011 Dodge models.

 

Ram Trucks

Ram Trucks

Consumers who purchase a 2011 Ram 1500, 2500 or 3500 pickup are eligible for $1,000 in Trade-In Cash or attractive financing rates

Consumers who purchase a Ram 1500 Crew Cab are eligible for $500 Ram Box Bonus Cash.

2011 Jeep Compass Hero

2011 Jeep Compass Hero

The new 2011 Jeep® Compass is an evolution of a legendary bloodline. It was born, heart and soul, from the core Jeep brand values of freedom, adventure, 4X4 capability and iconic beauty.

Even with such a deep-rooted family tree, the Jeep Compass has emerged as a bold spirit capable of carving out its own destiny and taking on a personality that is youthful, free and embodies a brave American spirit. It is that confidence, independence and freedom that are captured in the new advertising campaign called, “Bloodline.” The new advertising campaign makes its debut this evening on local and national broadcast channels across the country.

Part of The Jeep Blood Line

Part of The Jeep Blood Line

“The new 2011 Jeep Compass boasts stunning new styling, with cues coming directly from the brand’s premium icon – the Jeep Grand Cherokee. Because Compass and Grand Cherokee share this premium design – while offering legendary Jeep capability – our new ‘Bloodline’ campaign makes perfect sense, and allows us to demonstrate that Compass is a progressive, fun-to-drive vehicle targeted to consumers that share the passion of the Jeep brand.”

-Mike Manley, President and CEO
Jeep Brand, Chrysler Group LLC

“Bloodline” showcases the Jeep Compass as it masters both urban and off-road adventures – staying true to the brand’s legendary heritage. The campaign also features the illustrious bloodlines of father-daughter athletes, Muhammad and Laila Ali and father-son actors, James and Scott Caan, all of whom have ascended to greatness in their own right.

Muhammad Ali in the Bloodline Commercial

Muhammad Ali in the Bloodline Commercial

For 2011, the Jeep Compass offers customers unsurpassed compact-SUV 4×4 capability, courtesy of the Jeep Freedom Drive II® Off-Road package. This available four-wheel-drive system delivers Jeep Trail Rated® capability for the first time in Compass form. The package includes a second-generation continuously variable transaxle with low-range gear that engages when the off-road mode is activated, 17-inch all-terrain tires and aluminum wheels, a one-inch raised ride height, a full-size spare tire, skid plates and tow hooks.

In addition to sophisticated new styling and unsurpassed compact-SUV 4×4 capability, the new 2011 Jeep Compass boasts up to 29 miles per gallon, a host of interior refinements, and improved ride and handling characteristics in all conditions – courtesy of upgraded steering and suspension systems. The new Jeep Compass offers a unique blend of premium styling, capability, efficiency and value that is unmatched in the compact SUV segment.

Screen Shot from the "Bloodline" Ads

Screen Shot from the "Bloodline" Ads

Delivering the packaging and interior flexibility of an SUV with the performance, handling, fuel economy and price of a compact car, the new 2011 Jeep Compass also boasts more than 30 standard safety and security features.

The 2011 Jeep Compass is available in three configurations: Compass Sport, Latitude and Limited. All are available with front-wheel drive, the Freedom Drive I full-time, active 4×4 system or the Freedom Drive II Off-Road Package full-time, active 4×4 system with low-range capability.

The 2011 Jeep Compass is available in the following exterior colors: Blackberry Pearl Coat, Bright Silver Metallic Clear Coat, Bright White Clear Coat, Brilliant Black Crystal Clear Coat, Deep Cherry Red Crystal Clear Coat and Mineral Gray Pearl Coat.

Check out both the 30 second and 60 second commercials. (The audio issues have been resolved.) Thanks for checking out Chrysler Catchall!

JEEP's FB Page Hits a Million!

JEEP's FB Page Hits a Million!

The Jeep® brand reached an unprecedented domestic automotive milestone today, as fans on the brand’s Facebook page reached and surpassed the 1 million mark. In achieving more than 1 million fans on its Facebook page, the Jeep brand exceeds the next closest domestic automotive brand fan’s total by more than 450,000.

2011 Jeep Grand Cherokee Overland

2011 Jeep Grand Cherokee Overland

“We are honored to be the first and only domestic automotive brand that can claim more than 1 million Facebook fans. This reinforces the fact that Jeep is clearly one of the most well-known and loved brands throughout the world, and comes as we continue to gain sales momentum and begin to celebrate the 70th anniversary of the brand.”

Mike Manley
President and CEO
Jeep Brand, Chrysler Group LLC

2011 Jeep Compass

2011 Jeep Compass

In 2010, the Jeep brand experienced triple digit growth in its fan base on Facebook. The brand continues to foster a vibrant and innovative social community for its passionate fans and owners. In July, Jeep brand fans tested the size limits of Facebook’s photo album, “Photos by Others.” Fans exceeded the 20,000 photo-limit resulting in a need for Facebook to accommodate the increased number of images.

2011 Jeep Wrangler Call of Duty® Black Ops Edition

2011 Jeep Wrangler Call of Duty® Black Ops Edition

Along with Facebook, the Jeep brand’s social media initiatives include presence on Twitter, You Tube and foursquare web sites. The Jeep brand was the first automotive brand to have an official profile on foursquare.com, the popular location-based social network that allows users to “check-in” at any location. The official Jeep brand You Tube channel is among the top 10 sponsored-channels with over 4.3 million video views

2011 Jeep Liberty Jet

2011 Jeep Liberty Jet

In 2010, Jeep vehicle sales improved 24 percent globally, and 26 percent in the U.S. versus 2009, with double-digit sales gains for each vehicle in the brand’s lineup.

It’s really just further evidence that the times are changing, as well as the way we get our information. Chrysler Group has listened to their customers on many levels and has managed to pull themselves out of the muck. Congrats guys!

If you’d like to see more images of the 2011 Jeeps, click on any of the pictures in this post. Thanks for checking out Chrysler Catchall!

It was a good week at Chrysler Dodge Jeep Ram Dealers and for Chrysler Group.  Ed Garsten wraps up company highlights in this week’s edition of Under the Pentastar:

And just for fun, we’re throwing in some pictures of Jeep Grand Cherokees, Liberty’s, Patriots, Wranglers and Compasses playing in the snow, because really, who doesn’t love to play in the fresh snow? As always, click on any of the images to see more. Thanks for checking out Chrysler Catchall!

2011 Jeep Grand Cherokee Overland Summit

2011 Jeep Grand Cherokee Overland Summit

2011 Jeep Wrangler

2011 Jeep Wrangler

2011 Jeep Compass

2011 Jeep Compass

2011 Jeep Liberty Jet

2011 Jeep Liberty Jet

2011 Jeep Grand Cherokee

2011 Jeep Grand Cherokee

Things are looking up for the Chrysler Group Brands. Chrysler Dodge Jeep Ram Dealers have seen an increase in sales of  23 percent for January 2011, in comparison to January sales in 2010. The 2011 Jeep Grand Cherokee has seen the largest increase, with 130 percent more Grand Cherokees being sold this January versus in 2010. In fact, every vehicle in the Jeep line has seen an increase in sales over 2010 for January.

2011 Ram 1500 Laramie Longhorn

2011 Ram 1500 Laramie Longhorn

January is also significant because it marked the 10th Month of Chrysler Group year-over-year sales increases.

“We have set the foundation for a year of sales growth with our 16 all-new or significantly-revamped models for 2011. We have started the year on a strong note, and we intend to continue gaining sales momentum as our new 2011 models hit dealer showrooms during this first quarter.”

-Fred Diaz, President and CEO – Ram Truck Brand
Lead Executive for U.S. Sales

 

2011 Chrysler 300

2011 Chrysler 300

Hot off their exciting premieres at the North American International Auto Show in January, the all-new 2011 Chrysler 300 series sedans have begun shipping to dealers and the new 2011 Jeep Compass compact SUV has already arrived in dealerships.

2011 Dodge Journey

2011 Dodge Journey


Chrysler Group
’s 16 all-new or significantly-refreshed models, representing 75 percent of its nameplates, are arriving in dealerships in volume. The all-new 2011 Dodge Durango three-row SUV and the new 2011 Chrysler 200 mid-size sedan landed in dealerships in January, as did the new 2011 model year Dodge Journey, Dodge Grand Caravan, Dodge Avenger, and Chrysler Town & Country minivan.

 

2011 Chrysler Town & Country

2011 Chrysler Town & Country

The Jeep, Dodge and Ram Truck brands started the year with a bang, posting double-digit percentage sales increases in January, led by the Jeep brand’s 47 percent sales gain versus a year ago. The Chrysler Town & Country, the original luxury minivan and the nation’s top-selling minivan in 2010, led the Chrysler brand with a 45 percent sales increase in January versus a year ago.

To see more details on Chrysler Group Sales Numbers, check out their Press Release. As always, click on any of the images to see more! Thanks for checking out Chrysler Catchall!

The message rings out loud and clear. “CHRYSLER IS BACK!” You can hear its cry at auto shows,  on TV, and all over the internet. Chrysler has completely rebuilt it’s brand image in the matter of a little over a year, and so far they’ve been successful. Sales have been up at Chrysler Dodge Jeep Ram dealerships across the country.

Joann Muller of Forbes Magazine had this to say about Chrysler on her blog:

“Everyone was buzzing about Chrysler’s turnaround. I bumped into Mike Jackson, chief executive of the country’s largest publicly traded dealer network, AutoNation, who never minces words about what’s wrong with the companies that make the vehicles he sells. “It’s the most remarkable transformation of an existing production run I’ve ever seen in the history of this business,” he marveled. “They’ve gone from Third World quality to world class in 18 months.”

Don’t believe the hype? Do some googling yourself and see what people are saying. Or head over to your local Chrysler Dodge Jeep Ram dealers and check out the vehicles for yourself!

Also, check out this special NAIAS edition of “Under the Pentastar,” which talks about the new Chrysler 300, Dodge Durango, and the new line of 70th Anniversary Jeeps. Thanks for checking out Chrysler Catchall!

http://www.youtube.com/watch?v=WKV6o6Frp0w

It’s been a busy first full week of 2011 with Chrysler Group and Chrysler Dodge Jeep Ram Dealers.

In this week’s Under the Pentastar, Ed Garsten recaps various news and events from Chrysler Group, including:

Jeep has brought us this video from the Grand Teton Mountain Range in Jackson Hole, Wyoming. They had their full line of vehicles there in December available for media test drives. Jeep‘s focus for 20111 has been to “Ensure capability was in each and every one ” of the new Jeeps.

2011 Jeep Compass

2011 Jeep Compass

2011 Jeep Compass

2011 Jeep Compass

There is now a Trail Rated Jeep Compass, which has been put through rigorous testing in order to carry the badge. In order to pass testing, the Trail Rated Jeep Compass was raised an inch and received modified suspension and powertrain components.  There has also been a large focus on reworking the interiors.

To learn more about the 2011 Jeeps, check out this video! Thanks for checking us out! Leave us a comment and let us know what you think!

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