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The Ram Truck brand captures the beauty of Texas in retro-inspired print ads placed in the 2012-2013 Texas Parks and Wildlife Outdoor Annual Hunting and Fishing Regulations guide

The Ram Truck brand captures the beauty of Texas in retro-inspired print ads placed in the 2012-2013 Texas Parks and Wildlife Outdoor Annual Hunting and Fishing Regulations guide

  • Ram Trucks return as ‘Official Automotive Sponsor’ of guide
  • Illustrative images reminiscent of nostalgic national park posters

August 14, 2012 , Auburn Hills, Mich. – Illustrative posters created in the 1930s and ’40s to stir the public’s imagination for travel and adventure are the inspiration for a new series of print advertisements for 2013 Ram pickup trucks.

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The New 68RFE Six-Speed Automatic

The New 68RFE Six-Speed Automatic

RamZone.com – Just remember power and torque is nothing if your transmission is not up to the task of delivering it to the wheels. With the new 68RFE six-speed automatic it’s a perfect match of brawn and efficiency!

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New for 2012-  The 60-inch RamBox

New for 2012- The 60-inch RamBox

  • Ram expands innovative RamBox® system to accommodate 6-foot-4-inch bed lengths
  • RamBox now available in all trim levels and Ram HD models

September 29, 2011 , Dallas – The Ram Truck brand has developed a new version of the unique RamBox® cargo management system to fit Ram pickup trucks with 6-foot-4-inch bed lengths. The addition of a 6-foot-4-inch RamBox model dramatically expands the feature’s availability to include the majority of Ram truck models.

Now, in addition to the 5-foot-7-inch RamBox, which was previously available only on Ram 1500 Crew Cab models, buyers can opt for RamBox on Ram pickups with 6-foot-4-inch bed lengths, including Ram 1500 regular cab and Quad Cab® models and Ram 2500 and 3500 (single rear wheel) Crew Cab and Mega Cab models.

Ram also will offer the RamBox option on the ST price class, making the feature available on all trim levels.

“The 6-foot-4-inch RamBox is the definition of ‘more of a good thing. We have dramatically expanded RamBox availability and given it an outstanding price. Having convenient, secure storage for your gear – whether it’s worksite tools, sporting equipment or a few cases of refreshments for the team – makes RamBox one of the greatest innovations that you’ll find on a pickup truck.”

-Fred Diaz, President and CEO
Ram Truck Brand and Chrysler de Mexico
Chrysler Group LLC

2012 Ram 2500HD with 6-foot-4-inch RamBox

2012 Ram 2500HD with 6-foot-4-inch RamBox

Today’s announcement means that the RamBox option is now available on more than 80 percent of all Ram pickups.

The new RamBox trucks with 6-foot-4-inch bed measures 60 inches in length versus 50.5 inches for the 5-foot-7-inch model – an increase of 18 percent. Interior volume grows proportionately, from 7.3 cubic feet to 8.6 cubic feet.

With the added length and volume, the new RamBox can hold long-handled shovels, one-piece fishing rods and up to 140 beverage cans.

For 2012, buyers will find that RamBox pricing has not increased. In fact, Ram has reduced the price of both 6-foot-4-inch and 5-foot-7-inch RamBoxes by 32 percent to an attractive $1,295.

About RamBox

RamBox provides secure storage options for tradesmen, craftsmen, sportsmen, athletes and outdoorsmen. RamBox can store golf clubs, fishing rods, sports gear, tool boxes and more.

RamBox is a segment-exclusive cargo management system that includes three key elements:

  • Two weatherproof, lockable, drainable, lighted storage bins that run the length of the pickup bed and are as wide as the wheel well, creating a total of 8.6 cubic feet of space. The side bins are large enough to hold items including: a set of golf clubs, helmets, toolboxes, kayak paddles, fishing rods, chainsaws or beverage cans and ice. RamBox side bins create storage along each side of the pickup bed space previously left untouched due to wheel-well intrusion. RamBox bins fit the length of the pickup bed and incorporate the space over each wheel well to secure cargo within a lit, lockable and drainable container. Lids include swing hinges with intermediate and full-open positions that lift the lid 90 degrees perpendicular to each side.
  • An adjustable bed divider/extender that fits on the lowered tailgate and adds 2 feet of additional length to secure longer loads. The bed divider creates individual compartments in the pickup bed to separate payload equipment such as tools or equipment. It can be conveniently stowed in the front of the bed when not in use;
  • And a cargo rail system with sliding, adjustable cleats for infinitely adjustable tie-down versatility.
2012 Ram Power Wagon with 6-foot-4-inch RamBox

2012 Ram Power Wagon with 6-foot-4-inch RamBox

About the Ram Truck Brand

The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they’d like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The 2011 Ram 1500 was named a Consumers Digest Best Buy and AUTOMOBILE Magazine All-Star. Ram 1500‘s smooth-riding suspension and 20 mpg, 390 horsepower HEMI® V-8 are just two of the reasons it beat the competition. Ram 1500 also was named the Truck of Texas by the Texas Auto Writers Association in 2011.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities.

Ram trucks now boast these segment exclusives:

  • Coil-spring rear suspension on Ram 1500 for best-in-class ride and handling
  • Available RamBox lockable and lighted bedside storage
  • In-floor storage on all Ram Crew Cabs
  • The largest cab in the market – Ram HD Mega Cab
  • Standard six-speed manual transmission on all diesel models

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.

2012 Ram 2500HD with 6-foot-4-inch RamBox

2012 Ram 2500HD with 6-foot-4-inch RamBox

Check out the video below for a walk around on one of the new 6.7L Cummins Turbo Diesel powered 2012 Ram 3500 Outdoorsman, Featuring the new longer RamBox at around 2:51. As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

2011 Ram 3500 Heavy Duty High Output Cummins Turbo Diesel

2011 Ram 3500 Heavy Duty High Output Cummins Turbo Diesel

September 22, 2011 , Auburn Hills, Mich. – IntelliChoice and AutoPacific announced their 6th annual Motorist Choice Awards, naming the 2011 Ram Heavy Duty in the Popular Active Lifestyle Category.

“Twice in a row is quite an honor for Ram. We’re proud to say that Ram Heavy Duty pickups continue to earn the industry’s top awards, propelled in large part by the quality and refinements learned from the Ram 1500. Ram Trucks benefit from innovative features and reliability that are benchmarks for their segments.”

-Fred Diaz, President and CEO
Ram Truck Brand and Chrysler de Mexico
Chrysler Group LLC

IntelliChoice and AutoPacific’s Motorist Choice Awards are an industry benchmark for measuring the compelling combination of high consumer satisfaction and lower than expected ownership costs over time. Each year, AutoPacific performs the broadest and most widely followed owner satisfaction survey in the U.S. with a record of over 72,000 responses in 2011. This study solicits consumer feedback on a recently purchased 2011 vehicle using 48 key attributes covering the entire ownership experience.

2011 Ram 3500 Heavy Duty High Output Cummins Turbo Diesel

2011 Ram 3500 Heavy Duty High Output Cummins Turbo Diesel

Ram Heavy Duty

The 2011 Ram Heavy Duty brings increased capability and innovative new features to the heavy-duty segment with an uncompromising attitude that remains the standard for all full-size heavy-duty pickups.

Ram Heavy Duty is available in eight distinct trim levels – ST, SLT, Outdoorsman, Lone Star, Big Horn, Power Wagon, Laramie and Laramie Longhorn. Additionally, three cab styles (regular cab, crew cab and Mega Cab) and two cargo-box sizes (6 feet 4 inches and 8 feet), single-and dual-rear-wheel configurations.

Ram Heavy Duty also delivers the performance and amenities customers demand. The 2011 Ram Heavy Duty pickups feature a hydro-formed, fully boxed frame with advanced torsional rigidity and stiffness. A coil-spring suspension setup is used up front, while the multi-leaf spring design is maintained in the rear for heavy-duty capability. Front and rear shocks and springs are tuned for optimum ride quality and capability.

Suspension tuning and C-pillar hydro mounts improve damping through the frame-bending mode frequency in order to better manage shake and after-shake response. The result is reduced shake, which means an improved ride for the customer.

Powertrain choices include the legendary 6.7-liter Cummins Turbo Diesel engine, which produces 350 horsepower at 3,000 rpm and up to 800 lb.-ft. of torque at only 1,600 rpm.

The most durable and reliable engine in its class, the 6.7-liter Cummins Turbo Diesel features a best-in-class powertrain warranty at 5 years/100,000 miles. It also has major-overhaul intervals of 350,000 miles, providing more than a 100,000-mile advantage versus the competition.

The Cummins 6.7-liter Turbo Diesel engine uses a Diesel Particulate Filter (DPF) to virtually eliminate particulate matter emissions and an adsorber catalyst to reduce oxides of nitrogen (NOx) by as much as 90 percent, in order to meet stringent diesel emissions requirements.

Ram Heavy Duty is the only ¾ and one-ton pickup truck to offer a lower cost, lower maintenance alternative to Diesel Emission Fluid (DEF) injection systems to be used by competitors. It’s also the only truck in the segment to offer a manual transmission.

2011 Ram 3500 Dually Laramie

2011 Ram 3500 Dually Laramie

The 2011 Ram Heavy Duty comes standard with the 5.7-liter HEMI V-8 gasoline engine, delivering 383 horsepower (286 kW) at 5,600 rpm and 400 lb.-ft. of torque (542 N•m) at 4,000 rpm. The 5.7-liter HEMI was redesigned for 2009, with several new and improved technologies including Variable-valve Timing (VVT), increased compression ratio, active intake manifold with long runners for low-end torque and short runners for high-rpm power, improved cylinder head port flow efficiency and reduced-restriction exhaust and induction systems.

The 2011 Ram 2500 and 3500 pickups offer a standard exhaust brake (diesel-equipped models only). This feature reduces brake fade, prolongs brake life and provides confidence and safety when hauling heavy loads on downhill grades. Large front (360 mm) and rear (358 mm) brakes with integrated Anti-lock Brake System (ABS) increase brake life and braking stability.

Customers in the heavy-duty segment have a range of needs, and most of them involve high levels of capability. The 2011 Ram 2500 and 3500 are designed to deliver a total package:

  • Gross Vehicle Weight Rating (GVWR) on 2500 4×4 crew cab diesel models of 9,600 pounds
  • Gross Combined Weight Rating (GCWR) on 3500 dually models with diesel, auto transmission and 4.10 rear axle of 24,500 pounds. With the Max Tow Package, GCWR is 25,400 pounds
  • GCWR on 3500 4×2 models of 24,000 pounds
  • Gross Axle Weight Rating (GAWR):
  • 5,500 pounds on diesel 4×4 pickups
  • 5,000 pounds on diesel 4×2 pickups

Other towing features include improved trailer-tow mirrors with integrated turn signals, memory function and puddle lamps. The larger 7-in. x 11-in. trailer-tow mirrors offer improved visibility with larger convex glass surfaces. The mirrors flip up and out in a vertical configuration for improved visibility around wide trailers. Trailer-tow mirrors are standard on 3500. As an added convenience, a Class IV receiver is standard on all Ram 2500 and 3500 Heavy Duty pickups.

The Ram Power Wagon also returns for the 2011 model year, equipped with electric-locking front and rear differentials, electronic disconnecting sway bar, Bilstein shocks, 32-inch BFGoodrich off-road tires, underbody skid plate protection, 4.56 axle ratio for hill climbing and a custom-built Warn® 12,000-pound winch that is accessible through the front bumper. The Ram Power Wagon also features new exterior graphics and a lower two-tone paint scheme.

2011 Ram 3500 Dually Laramie

2011 Ram 3500 Dually Laramie

About the Ram Truck Brand

The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they’d like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The 2011 Ram 1500 was named a Consumers Digest Best Buy and AUTOMOBILE Magazine All-Star. Ram 1500’s smooth-riding suspension and 20 mpg, 390 horsepower HEMI® V-8 are just two of the reasons it beat the competition. Ram 1500 also was named the Truck of Texas by the Texas Auto Writers Association in 2011.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Ram trucks now boast these segment exclusives:

  • Coil-spring rear suspension on Ram 1500 for best-in-class ride and handling
  • Available RamBox lockable and lighted bedside storage
  • In-floor storage on all Ram Crew Cabs
  • The largest cab in the market – Ram HD Mega Cab
  • Standard six-speed manual transmission on all diesel models
  • Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.

Follow Ram and Chrysler Group LLC news and video on:

Ram Trucks: http://www.ramtrucks.com

Chrysler Connect blog: http://blog.chryslergroupllc.com

Ram Zone blog: http://www.ramzone.com

Twitter: http://twitter.com/chrysler and http://twitter.com/RamTrucks

YouTube: http://www.youtube.com/pentastarvideo and http://www.youtube.com/ramtrucks

Facebook: http://www.facebook.com/RamTrucks

Flickr: http://www.flickr.com/photos/ramtrucks

2011 Ram 3500 Heavy Duty High Output Cummins Turbo Diesel

2011 Ram 3500 Heavy Duty High Output Cummins Turbo Diesel

About Chrysler Group LLC

Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, SRT, Fiat and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.

Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world’s most recognizable vehicles, including the Chrysler 300, Jeep Wrangler, Dodge Challenger and Ram 1500. Fiat contributes world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

As always, click on any of theimages in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

2012 Ram 5500 with Boxtruck Body Upfit

2012 Ram 5500 with Boxtruck Body Upfit

August 15th, 2011 | Ram Zone- Another year is halfway through, so here at the Ram Truck brand we’re thinking to the future. We’re excited about the changes we’re bringing to you for 2012 , but even more so, proud of the consistency that Chrysler Group LLC has been bringing to the table since 1925. Here’s a quick peek at our 2012 offerings. We know you’ll enjoy.

The biggest news for the 2012 model year lays with our HD HEMI-powered trucks which are now offered with a new six-speed automatic transmission. This new transmission, called the 66RFE, replaces the previous 545RFE gearbox, and comes standard with the 5.7-liter Hemi V8 on all Ram 2500 models.

2012 Ram 5500 with Dump Bed Upfit

2012 Ram 5500 with Dump Bed Upfit

But that’s certainly not all – our Ram Chassis Cab trucks get upgrades and increased capabilities for the 2012 model year. Specifically, the GCWR has been increased to 30,000 lbs., the trucks have been designed with heavier payload towing in mind, and the best improvement of all—Ram trucks now provide a lower cost of ownership.

Also noteworthy are programmable options, allowing customers to select a maximum speed for the 2012 Ram Chassis Cab at no extra cost. Either the factory or the Ram Truck dealer can adjust the speed, with 55, 60, 65, 70 or 75 mph limits. The Ram 4500 and 5500 Chassis Cab trucks, typically used as safety and rescue vehicles, have a standard 87 mph top speed. This is a great feature for those of you that have the occasional lead foot.

2012 Ram Cargo Van C/V

2012 Ram Cargo Van C/V

The new Ram C/V Cargo Van joins this year’s lineup which expands our reach into the small commercial van segment. Ram C/V provides small businesses and commercial customers many competitive advantages including best in class 1,800 lb payload, best in class 144.4 cu-ft cargo capacity and segment exclusive towing capability up to 3,600 lbs. It is powered by a 283 horsepower Pentastar V6 with 25 mpg highway.

Ram Power Wagon

Ram Power Wagon

Making reappearance for 2012 is the award-winning Ram Power Wagon. The Power Wagon, equipped with electric-locking front and rear differentials, and an electronic disconnecting sway bar, is the most aggressive and equipped off-road-ready pickup truck to menace the streets. The Wagon also boasts Bilstein shocks, 33-inch BF Goodrich off-road tires, underbody skid plate protection, a 4.56 axle ratio for hill climbing and a custom-built Warn 12,000-lb. winch hidden behind the front bumper.

As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

The Assembly Line at Warren Ram Truck Plant

The Assembly Line at Warren Ram Truck Plant

 Robert Schwarzli/President of the Ontario Ram Diesel Owners Association- “A once in a lifetime experience.” It’s a term used far too often as a general description. For a small group of Ram enthusiasts, touring the holy grail of all things Ram was literally a once in a lifetime experience! One-hundred lucky members of the Turbo Diesel Register (TDR) got a chance to tour the Warren truck plant, Dodge City, in Warren, Michigan where Dakota and Ram Trucks are built.

So what is the plant like? Picture this: 4.2 MILLION square feet and almost a mile long! More than 900 Ram Dakota and Ram 1500 trucks come off the line EVERY DAY! To top it off, this is a closed plant; meaning even most of Chrysler’s own staff is denied entry. It’s locked down tighter than a vault at Fort Knox and we’re getting a tour! But I am getting ahead of myself as usual. Let’s get back to the start of the story.

Ram Trucks Plant Tour

Ram Trucks Plant Tour

The Turbo Diesel Register is a Ram/Cummins pickup club. The club’s Ontario, Canada chapter was able to book a tour for 100 people. Registration was on a first come, first serve basis and the tour booked in less than 36 hours! Club members from Michigan, Ohio, Indiana, Maine, Virginia, Florida, Ontario, New York, Minnesota, Connecticut, Georgia, and even California and Washington showed up for the tour.

The group started early Wednesday morning with the destination of Warren set in everyone’s GPS. In the case of your author, I would be driving my heavily modified 1990 W250 Ram on the five-day tour, covering over 1500 miles. Our Ontario group convoyed to Michigan, and when we arrived at the plant, the parking lot was already buzzing with TDR members from all over the continent.

Vehicles in the parking lot consisted of Ram trucks ranging from original 1989 Cummins Rams, right up to the new 2011 trucks. Upon arrival, we checked in and proceeded to the plant auditorium, where a few Ram trucks were waiting. The truck mix consisted of a 3500 Cummins cutaway show truck, a new 1500 Long Horn, and a 1500 rolling chassis with no body, to allow for maximum chassis inspection. It was just amazing to see all of the engineering that is normally covered up by the body in person.

Q & A at the Warren Truck Plant

Q & A at the Warren Truck Plant

Around 2:00 PM, a large group of Ram engineers arrived to join us and answer in-depth questions regarding the trucks; they were joined by a special guest – Ram CEO Fred Diaz. You don’t get to meet an automaker’s CEO every day. Once everyone had arrived, the group had a photo shoot on the front lawn of the plant to remember the occasion.

Once the photos were done, we watched a presentation on the history of the plant, and we were shown a map of the plant layout. The plant does its own stamping, painting, welding, and assembly, and was originally opened as a Dodge truck plant back in 1938. Talk about a flexible, well built plant to still be in use over 60 years later!

With the plant history fresh in our minds, out onto the plant floor we went. Now, when you tour a plant of this size, it takes a long time to walk from one end to the other. So for our tour, we all got to ride on oversized golf cars. This also prevented us from walking into walls or other people due to the distraction from the assembly line!

TDR at the Warren Truck Plant

TDR at the Warren Truck Plant

So what did we see? What we saw was beyond words. We started off in the cab welding area. Here, robots take multiple sides of the cab and box, brings them all together automatically, and then welds them into one solid piece. Next up, doors and remaining sheet metal go on the body, then the body heads for paint.

Next stop was the frame assembly. The bare frame comes into the plant on railcars and is then placed onto the assembly line, where it is fitted with axles, suspension, brakes, fuel tank, wiring, steering components, and even the motor with transmission attached. Remember that body that went to paint? Well, once the chassis is complete, the body is dropped down from the ceiling by a special crane and lowered onto the truck frame.

From this point they install the interior, and any remaining body items like headlights, taillights, and under hood components are connected. By the end of the assembly line, the trucks are 100% finished and even have fuel filled into the tanks. Last stop for the trucks is a rolling chassis test to ensure that the truck accelerates smoothly and everything functions as it should. After the test, each truck goes out the door and is loaded onto a truck to head to your nearest dealer!

Touring the Warren Ram Trucks Plant

Touring the Warren Ram Trucks Plant

With the tour complete we went back into the auditorium and had a question and answer session with the Ram and Cummins engineers. Questions covered everything from body components to driveline changes – there were even a few relating to future product.

By this time the pizza had arrived, and dinner commenced with engineers, plant managers, Chrysler staff, and a few plant workers – all eating alongside the members of the TDR. With dinner coming to an end, the TDR expressed their thanks to the people of Ram for allowing this opportunity to take place. Before your author left, I made one last stop. My truck had come off the very assembly line that we toured, but on October 23, 1989. It had come home to its birthplace, so a few special photos were in order to commemorate the occasion!

As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

2011 Ram Laramie Longhorn

2011 Ram Laramie Longhorn

June 23, 2011 , Auburn Hills, Mich. – The Ram Truck brand continues to establish its own identity and clearly define its customer.

“As a stand-alone brand, Ram Truck is focused on truck customers – how they use their trucks and what features they’d like to see. Whether it’s a family that drives their half-ton Ram 1500 every day, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles without fail, Ram is going to be there for them.”

-Fred Diaz
President and CEO
Ram Truck Brand and Chrysler de Mexico

2012 Ram Cargo Van

2012 Ram Cargo Van

For 2012, the Ram Truck brand increases the capabilities of its hardest-working trucks – the Ram 3500, 4500 and 5500 Chassis Cab trucks – and adds a new Ram Cargo Van, which expands Ram’s reach into the Class 1 segment.

Also for 2012, Ram 1500 – the most-awarded Ram truck ever – and Ram 2500 / 3500 Heavy Duty pickups get new safety, fuel efficiency and convenience features.

Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities.

RamBox Holster

RamBox Holster

Ram trucks now boast these segment exclusives:

  • Coil spring rear suspension on Ram 1500 for best-in-class ride and handling
  • Available RamBox® lockable and lighted bedside storage
  • In-floor storage on all Ram crew cabs
  • The largest cab in the market – Ram HD Mega Cab
  • Standard six-speed manual transmission on all diesel models
  • 3,600-lb. towing for Class 1 cargo vans
2011 Ram 4500 ST Chassis Cab

2011 Ram 4500 ST Chassis Cab

The Chassis Cab trucks provide customers with first-time innovations and features along with new standards of strength, utility and driveability. Building on Ram Truck’s leadership in the heavy-duty pickup segment, Ram’s commercial-grade work trucks are built on proven frames and chassis, and engineered for maximum uptime, low cost of ownership, optimum performance and enhanced commercial capability.

“The commercial truck segment is all about total cost of ownership,” added Diaz. “When you account for fuel economy, brake wear, tire wear and the best powertrain warranty in the business, Ram Chassis Cab trucks offer the lowest cost of ownership. Also, the new Ram Cargo Van, with its class-leading capability and a lower total cost of ownership, is a great vehicle choice for small businesses and commercial fleets.”

2011 Ram HD Truck Cummins 6.7L Turbo Diesel

2011 Ram HD Truck Cummins 6.7L Turbo Diesel

Equipped with a choice of engines, including the legendary 5.7-liter HEMI® V-8 engine or the powerful 6.7-liter Cummins Turbo Diesel, Ram Trucks offer the best powertrains in the industry and are known for their reliability. The 5.7-liter HEMI engine offers an amazing combination of power and fuel economy with 390 horsepower and 20 mpg highway. The Cummins Turbo Diesel-equipped Ram pickup is the only heavy-duty pickup to meet 2012 EPA compliance rules, without the need for a Selective Catalytic Reduction (SCR) and Diesel Exhaust Fluid (DEF).

A partnership that extends back more than 20 years, Ram Truck and Cummins have delivered billions of miles of customer reliability. Cummins-equipped Ram trucks with more than 300,000 miles are common, while others have surpassed one million hard-working miles. All Ram Truck engines, transmissions and axles are covered by a segment-leading five-year, 100,000-mile powertrain warranty.

Ram Power Wagon

Ram Power Wagon

Also returning for 2012 is the award-winning Ram Power Wagon. The Ram Power Wagon is the most capable factory-equipped off-road-ready pickup truck on the road. It’s equipped with electric-locking front and rear differentials, an electronic disconnecting sway bar, Bilstein shocks, 33-inch BFGoodrich off-road tires, underbody skid plate protection, a 4.56 axle ratio for hill climbing and a custom-built Warn 12,000-lb. winch cleverly hidden behind the front bumper.

Truck customers – from half-ton to commercial – have a demanding range of needs and require their vehicles to provide high levels of capability. The Ram 1500, 2500, 3500 pickups; 3500, 4500 and 5500 Chassis Cabs and Ram Cargo van are designed to deliver a total package.

BusinessLink and Brandl Motors

BusinessLink and Brandl Motors

BusinessLink: The fast lane for small business

BusinessLink is a free program that connects business owners with a network of Chrysler Group dealers that are specially equipped to work with small businesses. Nationwide, Chrysler Group’s more than 490 BusinessLink dealers offer the convenience of one-stop sales and service essential to help commercial / small businesses stay on the road to profitability.

Business owners may access this free membership program with proof of business ownership at any BusinessLink dealer. Benefits include no dues or fees, specialized in-dealership commercial / small business sales and service personnel, extended service and repair hours, priority next-available-bay service, free shuttle service, 24/7 towing service, free loaners for select vehicles, expertise in commercial financing options and unique business variable incentives.

Find a local BusinessLink dealer at (877) 2THELINK or on the web at http://www.chryslerbusinesslink.com.

2011 Ram Outdoorsman

2011 Ram Outdoorsman

On The Job: The cost of doing business just went down

Chrysler Group’s On The Job vehicle program provides commercial / small business owners a variety of incentives and discounts to assist them in purchasing, servicing, maintaining and customizing vehicles to specifically address their unique professional needs. Among them:

  • Up to $1000 in custom commercial upfit allowances
  • Up to $1000 on vehicle graphics; allowing owners to turn their professional vehicle into a mobile rent-free advertising machine to promote their businesses
  • Up to two years of free oil changes

Small Business / Commercial incentives can be combined with all other retail incentives. These On The Job programs are designed to help business owners reduce the cost of doing business by doing business at any of Chrysler Group’s 2,300 dealerships. Most Chrysler Group vehicles qualify for On The Job program advantages when the vehicle is purchased for business use.

For On The Job program information, call (877) ONTHEJOB or click on http://www.dodge.com/en/commercial/programs_discounts/.

1946 Dg Power Wagon Commercial Prototype

1946 Dg Power Wagon Commercial Prototype

September 2, 1945: a date that will always stand out for those who lived it. On this day, the Japanese formally surrendered ending World War II, thus marking the end of a frighteningly bloody chapter in human history.

Following this, as American GI’s were victoriously returning home, they discovered that they missed the reliability and strength of their Army trucks. In hopes of finding a civilian duplicate to their wartime vehicles, they wrote to Dodge and implored that one be created. The result: The Dodge Power Wagon.

1946 Power Wagon

1946 Power Wagon

The Dodge brand proudly built the Power Wagon based off of the 3/4-ton Army truck’s chassis with a civilian cab and a redesigned 8-foot cargo box. It featured a 126-inch wheelbase chassis and a 230 cubic-inch flathead six-cylinder engine, a two-speed transfer case and a 4-speed transmission.

The Power Wagon, although redesigned several times, remained in production until 1980, when the following year the Dodge Ram took its place. The Wagon’s design and capability helped it to become the predecessor for most of the four by four trucks we see on the road and was eventually reborn as the Ram 2500 Power Wagon available again today.

1946 Dg Power Wagon Farm

1946 Dg Power Wagon Farm

The 2011 Power Wagon is available with an off-roader’s wish list of standard equipment, including front and rear locking differentials, electronic disconnecting front sway bar, 33-inch offroad tires, complete underbody protection, and a custom 12,000-pound warn winch.

2011 Ram Power Wagons in Moab, Utah

2011 Ram Power Wagons in Moab, Utah

Check out this video below of the 2011 Ram Power Wagon being put through the paces out in Moab, Utah during the Easter Jeep Safari. To see more photos of Chrysler Dodge Jeep Ram Vehicles, simply click any of the images in the post. Thanks again for checking out Chrysler Catchall!

The MDS (Multiple Displacement System) was introduced in 2006 and has been included with HEMI‘s ever since. Michael Cairns, the Vehicle Line Executive for Ram Trucks breaks the system down and explains how it can save you money at the pump, which is especially important today with the rising fuel prices.

 5.7L HEMI V8

5.7L HEMI V8

I’ve included a few photos below of the 5.7 Liter Hemi V8 Engine that’s used in every Chrysler Group LLC brand of vehicles except for Fiat. As always, click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram vehicles. Thanks again for checking out Chrysler Catchall!

HEMI Badge

HEMI Badge

Ram Power Wagons in Moab, Utah

Ram Power Wagons in Moab, Utah

For those of you not in the know, the Jeep and Ram brands like to take their vehicles out to test their real world off road capabilities. This year was no different. Again this year the Jeep and Ram brands took their vehicles out west to run them through the paces. Here’s what David Elshoff from Chrysler Group LLC had to say about it.

Ram Power Wagon

Ram Power Wagon

“For the second year in a row, Ram brought a fleet of Power Wagon’s to Southern Utah to join 3,000 Jeep owners for the annual Easter Jeep Safari, hosted by the Red Rock 4-Wheelers.

With America’s top off-road media behind the wheel, the Power Wagons tackled tough trails like Hell’s Revenge and Poison Spider Mesa, as well as obstacles like the 10-story tall Hell’s Gate.

Ram Power Wagon

Ram Power Wagon

Power Wagon is availalbe with an off-roader’s wish list of standard equipment, including front and rear locking differentials, electronic disconnecting front sway bar, 33-inch offroad tires, complete underbody protection — and though it wasn’t needed for this outing — a custom 12,000-pound warn winch.

In 2010, the Ram Power Wagon was named Four Wheeler magazine’s Pickup Truck of the year and Heavy Duty Pickup Truck of Texas.”

Ram Power Wagons

Ram Power Wagons

To see more photos of the Jeeps and Rams in Moab, as well as photos of other Chrysler Dodge Jeep Ram vehicles, click any of the images in the post. Also, check out the video below. Thanks again for checking out Chrysler Catchall!

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