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Today we bring you another edition of the Brandl Media Minute. Follow along with yours truly as I break down some of the awesome storage options featured in this Week’s Brandl Media Minute. Today we’re working with a 2011 Ram 1500 in the Laramie LongHorn Trim. This beauty is loaded with some amazing features, most obviously the Saddle Leather Seats. One thing that’s not immediately evident are all of the innovative storage options this truck has to offer, most notably the segment exclusive RamBox. I also show off some of the in floor storage located on Crew Cab Rams, as well as the additional glove box located in the dash.

Stay tuned because we will be doing more Brandl Media Minute Videos explaining more of the great things these vehicles can do! If you have any questions about how to operate your Keyless Enter and Go Passive Entry system, as well as your Uconnect or Media Center radio, or have suggestions on other topics we should cover, send me an email at LT@BrandlMotors.com

As always, click on any of the images in the post to see more photos of Chrysler Jeep Dodge Ram Vehicles. Thanks again for checking out Chrysler Catchall!

New for 2012-  The 60-inch RamBox

New for 2012- The 60-inch RamBox

  • Ram expands innovative RamBox® system to accommodate 6-foot-4-inch bed lengths
  • RamBox now available in all trim levels and Ram HD models

September 29, 2011 , Dallas – The Ram Truck brand has developed a new version of the unique RamBox® cargo management system to fit Ram pickup trucks with 6-foot-4-inch bed lengths. The addition of a 6-foot-4-inch RamBox model dramatically expands the feature’s availability to include the majority of Ram truck models.

Now, in addition to the 5-foot-7-inch RamBox, which was previously available only on Ram 1500 Crew Cab models, buyers can opt for RamBox on Ram pickups with 6-foot-4-inch bed lengths, including Ram 1500 regular cab and Quad Cab® models and Ram 2500 and 3500 (single rear wheel) Crew Cab and Mega Cab models.

Ram also will offer the RamBox option on the ST price class, making the feature available on all trim levels.

“The 6-foot-4-inch RamBox is the definition of ‘more of a good thing. We have dramatically expanded RamBox availability and given it an outstanding price. Having convenient, secure storage for your gear – whether it’s worksite tools, sporting equipment or a few cases of refreshments for the team – makes RamBox one of the greatest innovations that you’ll find on a pickup truck.”

-Fred Diaz, President and CEO
Ram Truck Brand and Chrysler de Mexico
Chrysler Group LLC

2012 Ram 2500HD with 6-foot-4-inch RamBox

2012 Ram 2500HD with 6-foot-4-inch RamBox

Today’s announcement means that the RamBox option is now available on more than 80 percent of all Ram pickups.

The new RamBox trucks with 6-foot-4-inch bed measures 60 inches in length versus 50.5 inches for the 5-foot-7-inch model – an increase of 18 percent. Interior volume grows proportionately, from 7.3 cubic feet to 8.6 cubic feet.

With the added length and volume, the new RamBox can hold long-handled shovels, one-piece fishing rods and up to 140 beverage cans.

For 2012, buyers will find that RamBox pricing has not increased. In fact, Ram has reduced the price of both 6-foot-4-inch and 5-foot-7-inch RamBoxes by 32 percent to an attractive $1,295.

About RamBox

RamBox provides secure storage options for tradesmen, craftsmen, sportsmen, athletes and outdoorsmen. RamBox can store golf clubs, fishing rods, sports gear, tool boxes and more.

RamBox is a segment-exclusive cargo management system that includes three key elements:

  • Two weatherproof, lockable, drainable, lighted storage bins that run the length of the pickup bed and are as wide as the wheel well, creating a total of 8.6 cubic feet of space. The side bins are large enough to hold items including: a set of golf clubs, helmets, toolboxes, kayak paddles, fishing rods, chainsaws or beverage cans and ice. RamBox side bins create storage along each side of the pickup bed space previously left untouched due to wheel-well intrusion. RamBox bins fit the length of the pickup bed and incorporate the space over each wheel well to secure cargo within a lit, lockable and drainable container. Lids include swing hinges with intermediate and full-open positions that lift the lid 90 degrees perpendicular to each side.
  • An adjustable bed divider/extender that fits on the lowered tailgate and adds 2 feet of additional length to secure longer loads. The bed divider creates individual compartments in the pickup bed to separate payload equipment such as tools or equipment. It can be conveniently stowed in the front of the bed when not in use;
  • And a cargo rail system with sliding, adjustable cleats for infinitely adjustable tie-down versatility.
2012 Ram Power Wagon with 6-foot-4-inch RamBox

2012 Ram Power Wagon with 6-foot-4-inch RamBox

About the Ram Truck Brand

The Ram Truck brand continues to establish its own identity and clearly define its customer since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has allowed the brand to concentrate on how core customers use their trucks and what new features they’d like to see. Whether focusing on a family that uses its half-ton truck day in and day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The 2011 Ram 1500 was named a Consumers Digest Best Buy and AUTOMOBILE Magazine All-Star. Ram 1500‘s smooth-riding suspension and 20 mpg, 390 horsepower HEMI® V-8 are just two of the reasons it beat the competition. Ram 1500 also was named the Truck of Texas by the Texas Auto Writers Association in 2011.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities.

Ram trucks now boast these segment exclusives:

  • Coil-spring rear suspension on Ram 1500 for best-in-class ride and handling
  • Available RamBox lockable and lighted bedside storage
  • In-floor storage on all Ram Crew Cabs
  • The largest cab in the market – Ram HD Mega Cab
  • Standard six-speed manual transmission on all diesel models

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.

2012 Ram 2500HD with 6-foot-4-inch RamBox

2012 Ram 2500HD with 6-foot-4-inch RamBox

Check out the video below for a walk around on one of the new 6.7L Cummins Turbo Diesel powered 2012 Ram 3500 Outdoorsman, Featuring the new longer RamBox at around 2:51. As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

February 21, 2011 , Auburn Hills, Mich. -Vehicle buyers are spending more and more to personalize and accessorize their rides. Consumer spending for Mopar® accessories on Chrysler, Dodge, Jeep® and Ram vehicles nearly doubled in 2010.

“More of our customers are driving out of our dealerships with Mopar accessories on their vehicle. With 16 new vehicles including our new Fiat 500, Mopar will add more than 1,500 accessories to our portfolio this year.”

-Pietro Gorlier
President and CEO of Mopar

Mopar currently offers more than 8,000 proven, quality-tested accessories. Following is a list of Mopar’s top-10 selling accessories in 2010:

Wheel Lock Kit

Wheel Lock Kit

1. Wheel Lock Kit: Wheel locks are available for most models and have an exclusive key code for maximum protection. Available in one- and two-piece styles, kits include four or five chrome-plated locking nuts, and one exclusive Mopar key. The kit protects against wheel and tire theft without affecting wheel balance. (MSRP ranges from $44 – $46, depending on vehicle and part application)

Roadside Safety Kit

Roadside Safety Kit

2. Roadside Safety Kit: Safety kit includes flashlight, fleece blanket, six-gauge jumper cables, safety triangle, screwdrivers, pliers, two bungee cords and gloves. (MSRP: $103.00, Part No. 82211983)

Mopar Portable Navigation System

Mopar Portable Navigation System

3. Mopar Portable Navigation System: This Garmin nuvi® 1490T premium system packs a ton of features into a slim design with a 5-inch screen. The system includes lane-assist with junction view, pre-loaded maps, pedestrian navigation options, traffic alerts, ecoRoute™ that calculate a fuel-efficient route, integrated hands-free Bluetooth® wireless technology with a built-in microphone and speaker, integrated FM traffic receiver, and free lifetime traffic updates. (MSRP: $309.00, Part No. 82212211)

Mopar Electronic Vehicle Tracking System (EVTS)

Mopar Electronic Vehicle Tracking System (EVTS)

4. Mopar Electronic Vehicle Tracking System (EVTS): Mopar’s industry-first Electronic Vehicle Tracking System (EVTS) works 24/7 with nationwide coverage to keep track of your vehicle. This GPS-enabled real-time tracking system includes a $1,000 Theft Protection Warranty and is transferable. Optional upgrade plans provide Emergency Service Dispatch and an OnCall™on-board panic button. Features such as setting speed and distance parameters with text alerts, unlimited online tracking, and full concierge service are also offered. (MSRP: $459, Part No. 82212457)

Premium Carpet Floor Mats

Premium Carpet Floor Mats

5. Premium Carpet Floor Mats: Thick, durable and color- matched for a strong, integrated appearance. Front mats feature a rubber-nibbed backing to keep them firmly in place and are custom-contoured for an exact fit. (MSRP ranges from $36 – $118, depending on vehicle and part application)

Slush Mats

Slush Mats

6. Slush Mats: Custom-fit mats feature deep grooves that help prevent water, snow, and mud from ruining vehicle’s carpet. Mats are available for front and rear compartments depending on vehicle model. (MSRP ranges from $41 – $162, depending on vehicle and part application)

Molded Splash Guards

Molded Splash Guards

7. Molded Splash Guards: Mopar splash guards offer long-lasting durability. They are custom-contoured for a stylish flare and deflect gravel, salt and other road debris away from the vehicle. Sold in pairs and feature a vehicle or brand logo based on vehicle or part application. (MSRP ranges from $45 – $55, depending on vehicle and part application)

Mopar Bedliners

Mopar Bedliners

8. Mopar Bedliners: Skid Resistor bedliner’s ribbed construction helps keep cargo from shifting and promotes drainage from bed. Mopar liners are molded of a high-density polyethylene blend for added durability. Tailgate cover also included. Also available for Ram 1500 RamBox. (MSRP: $336, part numbers vary depending on vehicle and application)

 

Chromed Tubular Side Steps

Chromed Tubular Side Steps

9. Chromed Tubular Side Steps: Mopar’s heavy-duty premium steps are built to last and are available in chrome or black depending on vehicle. Side steps feature slip-resistant step pads for easy vehicle entry and exit. (MSRP ranges from $327 – $717, depending on vehicle and part application)

Hitch Receivers and Towing Accessories

Hitch Receivers and Towing Accessories

10. Hitch Receivers and Towing Accessories: In addition to hitch receivers for a range of vehicles, Mopar also offers hitch balls, receiver plugs, and ball-mount adaptors. (MSRP varies depending on vehicle and part application)

Mopar Camper Trailer

Mopar Camper Trailer

Mopar-First Features
Mopar has introduced numerous industry-first features including:

• Camper trailers: first to introduce off-road camper trailers
• Vehicle-information smartphone apps: first to introduce smartphone vehicle-information applications, a new channel of communication with consumers
• Electronic owner manuals: first to introduce traditional owner manuals in a DVD and brief user-guide format
• Electronic Vehicle Tracking System (EVTS): first to introduce new vehicle tracking system that sends owner a text when vehicle is driven too fast or too far based on set parameters
• 2011 Challenger Drag Pak: first to introduce a 500-plus cubic-inch V-10 drag-race package car
• WiFi: first to offer customers the ability to make their vehicle a wireless hot spot
• WiTECH: first to support vehicle diagnosis and software updates leveraging off-the-shelf personal computers and a dedicated wireless tool network

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