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2013 Ram 1500 Outdoorsman

2013 Ram 1500 Outdoorsman

  • Ram Outdoorsman designed for hunters, fishermen, campers and boaters
  • Features standard trailer-towing upgrades, interior and exterior lighting enhancements, off-road-oriented tires, and rugged exterior appearance
  • Professional Outdoor Media Association members provided first look at popular model

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As posted on RedLetterDodge.com:

May 11, 2011 – 12:00 pm by RLD- So you got 1200 lbs. of male cargo you need to transport in a hurry? Our 2012 Dodge Grand Caravan R/T can fill that tall order. Its powerful yet fuel efficient 3.6L Pentastar V6 didn’t win numerous awards and accolades from the always skeptical motoring press for nothing. This little dynamo produces 283 horsepower and 260 lb.-ft. of torque, enough to plant your testosterone occupants firmly in the in Grand Caravan’s black leather seats.

2011 Dodge Grand Caravan RT Man Van

2012 Dodge Grand Caravan RT Man Van

These great looking seats are an R/T-exclusive and have red stitching that give the interior more attitude and less shuttle bus feel. If you’re in the driver’s seat, a leather-wrapped steering wheel and shift knob are at your controls. Should your buddies in the back get rowdy on the way to the game, a premium sound system with nine-speakers, a subwoofer and 506-watt amplifier will drown them out.

2011 Dodge Grand Caravan RT Man Van

2012 Dodge Grand Caravan RT Man Van

The Grand Caravan R/T will also bend corners without protest as the R/T package comes standard with a performance-tuned suspension that includes retuned front/rear springs and shocks, a 12 mm lower ride height and lower-rolling resistance tires. These features will make you want to strap on a helmet and hit the race track.

2011 Dodge Grand Caravan RT Man Van

2012 Dodge Grand Caravan RT Man Van

Speaking of hitting the track, that’s just what we did at the Texas Motor Speedway. Jefferson Bryant, a freelance automotive journalist shot the video above of the Grand Caravan R/T during the Texas Auto Writer’s Spring Roundup last week. We know many of you will never hit the race track but just in case you feel the need, our Grand Caravan R/T can take you and your buddies for heck of a thrill ride!

Lenny Kravitz and the 2011 Jeep Wrangler

Lenny Kravitz and the 2011 Jeep Wrangler

May 13, 2011 , Auburn Hills, Mich. – The Jeep® brand today announced that four-time Grammy award winning artist, Lenny Kravitz, will be featured in a national broadcast advertising campaign for the 2011 Jeep Wrangler which will include a new track, “Rock Star City Life,” from his highly anticipated ninth studio album, “Black and White America.”

2011 Jeep Wrangler Call of Duty® Black Ops Edition

2011 Jeep Wrangler Call of Duty® Black Ops Edition

“The Jeep brand is pleased to feature Lenny Kravitz and his music in the advertising campaign for the 2011 Jeep Wrangler. Not only is Kravitz an outstanding singer, songwriter and performer, he is a long-time Jeep owner and fan of the brand. Kravitz shares and understands the core values of the Jeep brand that include an authentic style, a no holds barred-adventurous approach to life, as well as mastering the ability to withstand the test of time.”

-Mike Manley

Jeep Brand President
and CEO, Chrysler Group LLC

2011 Jeep Wrangler

2011 Jeep Wrangler

The 2011 Jeep Wrangler campaign will launch with two new broadcast commercials, “Extraordinary Adventure Swamp” and “Swamp Thing” on May 12. Both commercials will debut “Rock Star City Life,” a track from Kravitz’s upcoming album, “Black and White America.” In “Extraordinary Adventure” viewers will watch Kravitz as his journey unfolds, showcasing the unique capability of the vehicle and illustrating that adventure is never ordinary in a Jeep Wrangler.

“In my experience this is the perfect partnership for me,” said Lenny Kravitz. “The Jeep Wrangler is a rugged classic. I’ve been driving the same one for 16 years and I refuse to get rid of it – If it ain’t broke, don’t fix it.”

2011 Jeep Wrangler Interior

2011 Jeep Wrangler Interior

Additional commercials for the 2011 Jeep Wrangler will also debut exclusively on the Jeep brand’s social media outlets throughout June.

The Wrangler campaign was created in partnership with Global Hue, Southfield, Mich. and is scheduled to debut May 12. Global Hue is the Lead Agency of Record for the Jeep brand. Their most recent work includes the advertising campaign, “Bloodline,” for the 2011 Jeep Compass. Bloodline featured the off-spring of legendary and famous parents who carved their own path which aligned with the creative platform for the 2011 Jeep Compass.

You can check out the “Adventure Swamp” Commercial for the 2011 Jeep Wrangler starring Lenny Kravitz below. As always, click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles! Thanks again for checking out Chrysler Catchall!

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