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2013 Jeep Wrangler Rubicon 10th Anniversary Edition

2013 Jeep Wrangler Rubicon 10th Anniversary Edition

  • Grand prize winner will receive a new 2013 Jeep® Wrangler Rubicon 10th Anniversary Edition
  • Three sweepstakes contestants will attend the ‘X Games Aspen 2013’ held January 23–27 in Aspen, Colo.
  • Participants can enter the ‘Jeep X Games Avalanche Scramble’ via the Jeep brand’s Facebook page

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Mopar Logo

Mopar Logo

  • The Mopar® ‘Top Eliminator’ program recognizes the most skilled Mopar enthusiasts and their modified Mopar vehicles
  • Fan voting for 10 finalists in ‘Top Eliminator’ online competition runs from Oct. 15–21
  • Mopar ‘Top Eliminator’ online winner to be announced Oct. 22

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2012 Dodge Challenger SRT8 392 and 2012 Dodge Charger SRT8

2012 Dodge Challenger SRT8 392 and 2012 Dodge Charger SRT8

July 3, 2012 , Auburn Hills, Mich. – Chrysler Group LLC’s Street and Racing Technology (SRT) brand is hitting the road with its second annual “SRT Tour” featuring the entire 2012 vehicle lineup–including the 2012 Chrysler 300 SRT8, Dodge Challenger SRT8 392, Dodge Charger SRT8 and Jeep Grand Cherokee SRT8–visiting more than 30 locations over the next three months.

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Jeep '€œPower by Design'

Jeep ‘€œPower by Design’

  • Jeep® brand to host online contest that enables consumers to customize and create a USA Basketball-themed 2012 Jeep Wrangler
  • Winner will see their personally customized 2012 Jeep Wrangler on display in Washington, D.C. at a Jeep – USA Basketball exhibition game
  • Grand prize winner will receive a trip to a USA Basketball exhibition game in Washington, D.C. as well as the vehicle they customized

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Limited-edition 'Altitude' Grand Cherokee, Compass and Patriot Models

Limited-edition 'Altitude' Grand Cherokee, Compass and Patriot Models

  • Unprecedented consumer interest in Jeep® Grand Cherokee concept confirms production; drives creation of Compass and Patriot limited-edition models
  • Jeep Grand Cherokee Altitude first shown as concept at Houston Auto Show in January
  • Winning “Altitude” name chosen from more than 100,000 entries in Jeep “Name My Ride” consumer contest
  • New Jeep vehicles boast “blacked-out” exteriors with distinct, aggressive flair
  • Jeep brand vehicle sales up 34 percent in 2012 (through February)

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Jeep's Facebook Page

Jeep's Facebook Page

February 23, 2012 , Auburn Hills, Mich. – The Jeep® brand is celebrating a major milestone today as its Facebook page has reached over 2 million fans. The brand is the first domestic automotive brand to hit the 2 million mark on Facebook, outpacing the next closest domestic brand by approximately 700,000 fans.

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Kerry Boston finding the buried Yeti

Kerry Boston finding the buried Yeti

Kerry Boston from Spokane, Wash. is the grand prize winner of a 2012 Jeep Wrangler Arctic Edition

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  • Grand Prize winner will receive a 2012 Jeep® Wrangler Arctic edition
  • Six sweepstake contestants will attend the ‘2012 Winter X Games 16’ held January 26-29 in Aspen, Colo.
  • Participants can enter the ‘Jeep Arctic Yeti Dig’ sweepstakes via the Jeep Brand’s Facebook, Twitter or Blog sites
2012 Jeep Wrangler Unlimited Arctic

2012 Jeep Wrangler Unlimited Arctic

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Chrysler See It Through

Chrysler See It Through

  • TV and print campaign showcases Detroit and Chrysler’s resolve to ‘See It Through’ the rough times and celebrate a comeback
  • Award-winning, luxurious new Chrysler 300 embodies the spirit of hard work as the truest path to success
  • TV ad airs nationally Thanksgiving Day during Lions-Packers football game; features metropolitan Detroit neighborhoods and people
  • ‘Imported from Detroit’ message continues to resonate with people nationwide

November 21, 2011 , Auburn Hills, Mich. – Words written nearly 100 years ago by a Michigan poet laureate about never quitting or running from adversity are just as true today in capturing the resolve of the people of Detroit and Chrysler to overcome obstacles and prove their best days lie ahead.

Edgar A. Guest’s 1917 “See It Through” poem is featured in a new Chrysler 300 television spot and print ads launching Thanksgiving week. The 60-second television spot weaves the luxury, craftsmanship and best-in-class capabilities of the 2012 Chrysler 300 with the hard-working spirit and toughness of the people of Detroit. As the “See It Through” spot proclaims: the new Chrysler 300 is “more than just our flagship” vehicle, it exemplifies the comeback of Detroit and Chrysler.

The spot can be viewed on the Chrysler brand You Tube channel http://www.youtube.com/chrysler and Chrysler brand Facebook page http://www.facebook.com/Chrysler.

“This new ad is a humble thanksgiving nod to everyone who has believed in Chrysler’s resurgence. Year-over-year Chrysler brand sales were up 28 percent last month, the best October sales since 2007, and Chrysler 300 retail sales more than doubled. Chrysler has taken Guest’s words to heart, ‘seeing it through’ with sales growth and award-winning products like the best-in-class 31 mpg 2012 Chrysler 300. The 300 represents so much more than just our flagship vehicle.”

-Saad Chehab
President and CEO – Chrysler Brand
Chrysler Group LLC

The latest spot in Chrysler’s “Imported from Detroit” campaign opens with Muddy Waters singing “Mannish Boy.” As the song continues in the background, a voiceover recites Edgar Guest’s “See It Through” poem as a Chrysler 300 drives through Detroit-area neighborhoods past the people and faces proudly calling Detroit home, including Detroit Lions defensive lineman Ndamukong Suh standing in front of his Chrysler 300. It ends with “The New Chrysler 300. More Than Just Our Flagship” and an “Imported from Detroit” title card.

“The ‘Imported from Detroit’ message that hard work pays off has resonated nationwide,” said Chehab. “Ever since the ‘Born of Fire’ spot debuted in the 2011 Super Bowl, people everywhere tell us they are proud of what it represents. The campaign captures the spirit of the country in addition to the comeback of the Chrysler brand and Chrysler Group.”

Chrysler See It Through

Chrysler See It Through

See It Through poem excerpts:

When you’re up against a trouble,

Meet it squarely, face to face,

Lift your chin, and set your shoulders,

Plant your feet and take a brace,

When it’s vain to try to dodge it,

Do the best that you can do.

You may fail, but you may conquer –

See It Through!

Even hope may seem but futile,

When with troubles you’re beset,

But remember you are facing

Just what other men have met.

You may fail, but fall still fighting;

Don’t give up, whate’er you do’

Eyes front, head high to the finish.

See It Through!

The “See It Through” spot makes its network television debut Thanksgiving Day, Thursday, Nov. 24, during the nationally televised Detroit Lions vs. Green Bay Packers NFL football game on FOX.

The spot makes its digital debut Monday, Nov. 21, embedded in a Chrysler ad on the USAToday.com homepage. Website visitors can watch the commercial and learn more about the Chrysler 300.

Additional elements of the new Chrysler 300 campaign include a Wednesday, Nov. 23, USA Today newspaper cover wrap featuring Suh and his Chrysler 300, and a Friday, Nov. 25, two-page USA Today print spread featuring the “See It Through” poem, the 2012 Chrysler 300, and images of the Detroit neighborhoods and people in the TV spot.

The campaign was created in partnership with Wieden+Kennedy of Portland, Ore.

Chrysler See It Through

Chrysler See It Through

About Edgar A. Guest (1881 – 1959)

Edgar Allen Guest was an English-born American poet popular in the early 20th century and became known as the “People’s Poet.” His family moved to the United States in 1891 and settled in Detroit, Mich. Guest started his career as a copy boy at the Detroit Free Press and became a reporter three years later. He first covered the labor beat, then the waterfront and police beats. The paper published his first poem in 1898. For the next 40 years, Guest’s optimistic poems were syndicated throughout America in nearly 300 newspapers and they have been collected in more than 20 books. He hosted a popular Detroit radio show from 1931 – 1942 and, in 1951, a NBC television series, Guest in Your Home. He was named Poet Laureate of Michigan and remains the only poet to have been awarded this title. Guest died in Detroit in 1959.

About the 2012 Chrysler 300

Integrating the first eight-speed automatic transmission in a domestic luxury sedan, the new 2012 Chrysler 300 series sedans offer world-class technological innovation and quality while delivering stylistic distinction, best-in-class fuel efficiency and premium E-segment sedan features at a legendary value.

Once limited to premium import vehicles costing twice as much, the new segment-exclusive ZF 8HP45 eight-speed automatic transmission expands the world-class power and fuel-efficiency of the 2012 Chrysler 300, 300S (V-6) and 300 Limited models and delivers up to 31 best-in-class highway mpg. And with the most advanced all-wheel-drive system in the E-segment, the all-new Chrysler 300 V-6 AWD models deliver best-in-class city and highway fuel economy (18/27) and even more year-round grand-touring performance.

With more standard equipment than its direct standard full-size segment competitors, the 2012 Chrysler 300 is well-equipped for the individual who is looking for distinctive design, best-in-class seat comfort, 292 horsepower, world-class ride and refinement, and the segment’s largest touchscreen infotainment system — Uconnect® Touch — all at an extraordinary value.

Adding an avant-garde appearance to the letter-series flagship sedans, the all-new Chrysler 300S V-6 and V-8 models take the American brand in a new direction with world-class ride and handling, discrete exterior styling elements, contemporary interior materials and state-of-the-art technology features –including the studio quality sound experience of Beats by Dr. Dre technology.

Chrysler See It Through

Chrysler See It Through

Designed to be the most luxurious Chrysler flagship sedan ever, the all-new Chrysler 300C Luxury Series takes the Chrysler 300C model further, integrating ultra-premium leather – once limited to some of the most exotic Italian luxury cars – with world-class refinement and handling, state-of-the-art safety and connectivity features and the legendary 363 horsepower 5.7-liter HEMI V-8 engine with Fuel Saver Technology.

The vehicle is available with more than 70 safety and security features and was named a Top Safety Picks by the Insurance Institute for Highway Safety (IIHS). The Chrysler brand was named the ‘Most Ideal Popular Brand’ in AutoPacific’s 2011 Ideal Vehicle Awards based on owners’ ratings of their 2011 cars and trucks.

The 2012 Chrysler 300 sedan has a U.S. Manufacturer’s Suggested Retail Price of $27,995 (including $825 destination charge).

You can check out the commercial above. As always click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

2012 Chrysler 300 SRT8

2012 Chrysler 300 SRT8

Mike Driehorst- October 11, 2011 10:09 AM- White is the most popular color for new vehicles. That’s according to a story last week by The Detroit Bureau (quoting from a PPG survey), as well as current data on new Chrysler, Jeep®, Dodge, Ram and SRT 2011 and 2012 model year vehicle sales.

But the Chrysler Group‘s Communications Facebook Page and Chrysler Twitter communities have slightly different preferences for their new vehicle colors. We’ll give you those stats, but first let’s look at those doing the buying.

From The Detroit Bureau‘s car color story:

“At 21%, white not only rolled into the top spot but displaced the perennial favorite, silver, which slipped just a micron behind black….With white, black and silver all coming in at over 20%, the rest of the spectrum had to pick up the scraps.”

Dodge Challenger 392

Dodge Challenger 392

Our customers agree. According to sales data, their color preferences for 2011 and 2012 model year vehicles ranked:

  • Bright White Clear Coat
  • Brilliant Black Crystal Pearl Coat
  • Bright Silver Metallic Clear Coat
  • Black Clear Coat
  • Deep Cherry Red Crystal Pearl Coat

For this post, I didn’t gather numbers but you can see that, as in the national survey, white, black and silver are in a pretty close race for most popular color honors.

From the Chrysler Communications Facebook and Chrysler Twitter communities, we received more than 60 replies, with at least a few people offering up two answers to the question (first posted Wednesday): If you bought a new car/truck/SUV, etc., right now, what color would it be?

Three people said white.

2011 Dodge Durango R/T

2011 Dodge Durango R/T

However, echoing closely to national survey and our own customers, black came out on top with 16 votes. That was closely followed by red with 15. No other color was close: orange (including Mango Tango) tallied nine votes, green tallied seven votes and blue pulled in six supporters.*

Other favorites included gray, silver, yellow, tan/light brown and fuscia.

If you want to add your colored two cents, please leave a comment.

As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

2011 Ram 1500 Tradesman

2011 Ram 1500 Tradesman

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