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2012 Jeep Wrangler Unlimited Freedom Edition

2012 Jeep Wrangler Unlimited Freedom Edition

  • New Jeep Wrangler Freedom edition harkens back to Jeep brand’s military roots
  • Red, White and Blue Jeep Wrangler Freedom edition now available in Jeep showrooms
  • All 2012 Jeep Wrangler models powered by 3.6-liter V-6 engine producing 285 horsepower, with fuel economy up to 21 mpg
  • $250 from each Jeep Wrangler Freedom edition sold to be donated to military charities
  • Chrysler Group LLC offers a $500 cash allowance to eligible consumers through its ‘Military Bonus Consumer Cash’ program
  • Jeep Wrangler sales up 34 percent in 2012 with all-time record in May
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Lenny Kravitz and the 2011 Jeep Wrangler

Lenny Kravitz and the 2011 Jeep Wrangler

May 13, 2011 , Auburn Hills, Mich. – The Jeep® brand today announced that four-time Grammy award winning artist, Lenny Kravitz, will be featured in a national broadcast advertising campaign for the 2011 Jeep Wrangler which will include a new track, “Rock Star City Life,” from his highly anticipated ninth studio album, “Black and White America.”

2011 Jeep Wrangler Call of Duty® Black Ops Edition

2011 Jeep Wrangler Call of Duty® Black Ops Edition

“The Jeep brand is pleased to feature Lenny Kravitz and his music in the advertising campaign for the 2011 Jeep Wrangler. Not only is Kravitz an outstanding singer, songwriter and performer, he is a long-time Jeep owner and fan of the brand. Kravitz shares and understands the core values of the Jeep brand that include an authentic style, a no holds barred-adventurous approach to life, as well as mastering the ability to withstand the test of time.”

-Mike Manley

Jeep Brand President
and CEO, Chrysler Group LLC

2011 Jeep Wrangler

2011 Jeep Wrangler

The 2011 Jeep Wrangler campaign will launch with two new broadcast commercials, “Extraordinary Adventure Swamp” and “Swamp Thing” on May 12. Both commercials will debut “Rock Star City Life,” a track from Kravitz’s upcoming album, “Black and White America.” In “Extraordinary Adventure” viewers will watch Kravitz as his journey unfolds, showcasing the unique capability of the vehicle and illustrating that adventure is never ordinary in a Jeep Wrangler.

“In my experience this is the perfect partnership for me,” said Lenny Kravitz. “The Jeep Wrangler is a rugged classic. I’ve been driving the same one for 16 years and I refuse to get rid of it – If it ain’t broke, don’t fix it.”

2011 Jeep Wrangler Interior

2011 Jeep Wrangler Interior

Additional commercials for the 2011 Jeep Wrangler will also debut exclusively on the Jeep brand’s social media outlets throughout June.

The Wrangler campaign was created in partnership with Global Hue, Southfield, Mich. and is scheduled to debut May 12. Global Hue is the Lead Agency of Record for the Jeep brand. Their most recent work includes the advertising campaign, “Bloodline,” for the 2011 Jeep Compass. Bloodline featured the off-spring of legendary and famous parents who carved their own path which aligned with the creative platform for the 2011 Jeep Compass.

You can check out the “Adventure Swamp” Commercial for the 2011 Jeep Wrangler starring Lenny Kravitz below. As always, click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles! Thanks again for checking out Chrysler Catchall!

Chrysler Dodge Jeep Ram Dealers are loving the new 2011 line of vehicles, and the awards that keep stacking up along side them. Automobile Magazine just announced that the 2011 Ram 1500 was picked for its 2011 All Star List. Here’s what they had to say about the 2011 Ram1500.

The Ram 1500 scored its second All-Star award in two years by combining a tough-truck soul with the creature comforts of a large family sedan. Just don’t call it a Dodge. For 2011, the Ram sheds nearly a century of brand baggage to butt heads with competing half-ton haulers on its own.

The 1500’s not-so-secret weapon is the pickup world’s only coil-spring rear suspension. In contrast to traditional semi-elliptic leaf springs forced to provide both resilience and a means of attachment, coils are single-purpose devices. They supply friction-free give over bumps while five suspension links keep the rear wheels pointing in the preferred direction. This results in a supple ride and predictable handling with no loss of hauling or towing capability.”‘

To read the rest of the article, head over to Automobile Magazine’s Website. As always, click any of the images below to see more!

2011 Automobile Magazine's All Stars

2011 Automobile Magazine's All Stars

2011 Ram 1500-One of Automobile Magazine's All Stars for 2011

2011 Ram 1500-One of Automobile Magazine's All Stars for 2011

2011 Ram 1500-One of Automobile Magazine's All Stars for 2011

2011 Ram 1500-One of Automobile Magazine's All Stars for 2011

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