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The 2012 SRT8 Family

The 2012 SRT8 Family

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Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

Yesterday we posted about the Ram Truck Brand’s new “Guts and Glory” campaign. I’ve included some photos from the commercials that were featured.  The Ram Brand has also offered us a large handful of videos under the theme “Ram Proven Power.” These videos show actual Ram Trucks owners and how their use their trucks. Here’s what the Ram Trucks Brand‘s RamZone Blog had to say about it:

Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

“In our Ram Proven film series, we don’t use some Hollywood spokesperson or fashion models that wouldn’t know a HEMI® from a Cummins Turbo Diesel. Our focus is on actual Ram owners sharing stories on what their truck means to them. These folks could be your next door neighbor, co-worker or even a family member. What they all have in common is that they depend on their Ram to help out with the heavy lifting of the job at hand.

Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

Our Ram Trustimonials and Test Drive video provide an insider’s look into the lives of truck owners just like you. These videos tell a compelling story of the durability and capability of our Ram trucks and the impact they have had on their owners’ lives. You’ll get a glimpse into how the Ram trucks are used to get the job done, and also learn more about the Cummins power plant and its proven durability engine; a preferred choice among many commercial truck buyers.

Ram Trucks- "Guts and Glory"

Ram Trucks- "Guts and Glory"

So sit back and enjoy these short videos on www.ramtrucks.com/proven as we’re sure you can relate to these folks!”

You can check out the commercials by clicking on the link above. You can check out the “Ram Proven Power | Rodeo” Clip below. As always, click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!

Ram Truck / Mopar® sponsored TORC Series Truck

Ram Truck / Mopar® sponsored TORC Series Truck

April 5, 2011 , Auburn Hills, Mich. – Ram Truck and Mopar® today announced joint sponsorship plans for The Off-Road Championship (TORC) series in 2011.

The sponsorship will see five PRO-class drivers behind the wheel of a Ram truck during the 14-race series that gets underway Memorial Day weekend at Red Bud MX in Buchanan, Mich.

Ram Truck and Mopar will share sponsorship of the Traxxas Racing team fielded by Mike and Mark Jenkins along with the Menzies Motorsports team owned by Steve Menzies.

“I couldn’t be more proud to have Ram partnering with these great off-road drivers, championship-caliber teams and the TORC series itself. Off-road racers and fans are extremely passionate about their trucks just like we are. This partnership is a perfect fit for us to connect and share the passion in a fun and exciting way.”

Fred Diaz, President and CEO, Ram Truck Brand
Head of U.S. Sales, Chrysler Group LLC

 

Mopar Ram Runner

Mopar Ram Runner

The new sponsorship has several other elements, as well:

  • Ram will become the official vehicle of the TORC Series
  • A Mopar Ram Runner will serve as the official pace truck of the TORC Series; Mopar now offers a Ram Runner conversion kit for the aftermarket
  • Ram and Mopar will bring a significant trackside presence to each stop of the TORC series. That presence will include off-road Ram Truck test-drive opportunities for fans

“From the drag strip to the circle track, the Mopar brand has a proud heritage in racing. We are excited to extend our presence into off-road racing, where many of our Mopar fanatics reside. In fact, off-road accessories and performance parts make up more than 30 percent of our portfolio, so this is a critical market that we want to reach.”

Pietro Gorlier, President and CEO of Mopar
Chrysler Group’s service, parts and customer-care brand

 

Mopar Ram Runner

Mopar Ram Runner

The 2011 driver lineup includes:

Traxxas Racing

  • Rob MacCachren, No.21 PRO 2 class (two-wheel drive) Ram, sponsored by Ram Truck
  • MacCachren brings 20 championships and more than 180 off-road event wins from various series throughout his outstanding career that began in the early 1980s. In 2010, MacCachren won the Lucas Oil Pro 2 Unlimited championship and finished second in TORC after capturing the 2009 TORC championship
  • Samuel Hubinette, No. 77 PRO Light class Ram, sponsored by Mopar and Ram Truck
  • The two-time Formula DRIFT champion is adding off-road racing to his ongoing drifting and stunt-driving duties

Menzies Motorsports

  • Ricky Johnson, No. 48 PRO 4 class (four-wheel drive) Ram, sponsored by Red Bull with associate sponsorship from Ram Truck and Mopar
  • The 2010 TORC PRO 2 champion makes the move to PRO 4 in 2011. The seven-time AMA Supercross champion founded the TORC series in 2009
  • Bryce Menzies, No. 7 PRO 2 Ram, sponsored by Red Bull with associate sponsorship from Ram Truck and Mopar
  • New TORC driver brings three years of racing experience in the CORR (Championship Off Road Racing) Series and the Lucas Oil Off Road Racing Series
  • Luke Johnson, PRO Light Ram, sponsored by Red Bull with associate sponsorship from Ram Truck and Mopar
  • The son of Ricky Johnson is one of the youngest drivers in the sport with a bright future ahead

If you didn’t have plans for spring, you do now. Clear your schedule, kiss your loved ones goodbye, and head directly to your garage. This will be your new home for a little while, that is, if you think spending some quality time creating your own Baja-style desert race truck is a challenge you’re up for.

We believe you are, and since we’re convicted by this belief we are putting Mopar® 4×4 Ram Runner accessories into production this March. Very soon you’ll be able to add a Stage 2 Ram Runner suspension kit to your desert toy. The Mopar® Ram Runner package is designed to accommodate some serious off-roading. The cold-air intake and cat-back exhaust systems will provide you with the power needed to get up and over that sand dune…and maybe a little air as well.

Mopar Ram Runner Stage 1 Kit

Mopar Ram Runner Stage 1 Kit

Parts may be purchased as a complete kit or individually, if you prefer. The full package provides tough and durable suspension, wider fender flares and increased ground clearance capable of sustaining higher speeds and tractions through rough terrain. Front and rear fenders can be replaced with fiberglass components, reducing weight and allowing for suspension travel and chassis clearance, which of course translates into… air? Yeah air. Have fun, and uh… keep it safe.

Mopar’s offered a more in depth look at their Ram Runner package in the video below. Thanks again for checking out Chrysler Catchall!

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