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- New Chrysler Commercial Vehicles website debuts for small businesses
- Contest begins today; two grand prize winners get a Chrysler Group vehicle
- New commercial blog debuts with small business content
- New ‘Chrysler For Work’ social media platforms launch on YouTube and Twitter
- Chrysler Group small business sales up 36 percent this year through April
Kerry Boston from Spokane, Wash. is the grand prize winner of a 2012 Jeep Wrangler Arctic Edition
- Grand Prize winner will receive a 2012 Jeep® Wrangler Arctic edition
- Six sweepstake contestants will attend the ‘2012 Winter X Games 16’ held January 26-29 in Aspen, Colo.
- Participants can enter the ‘Jeep Arctic Yeti Dig’ sweepstakes via the Jeep Brand’s Facebook, Twitter or Blog sites
Mike Driehorst- October 11, 2011 10:09 AM- White is the most popular color for new vehicles. That’s according to a story last week by The Detroit Bureau (quoting from a PPG survey), as well as current data on new Chrysler, Jeep®, Dodge, Ram and SRT 2011 and 2012 model year vehicle sales.
But the Chrysler Group‘s Communications Facebook Page and Chrysler Twitter communities have slightly different preferences for their new vehicle colors. We’ll give you those stats, but first let’s look at those doing the buying.
From The Detroit Bureau‘s car color story:
“At 21%, white not only rolled into the top spot but displaced the perennial favorite, silver, which slipped just a micron behind black….With white, black and silver all coming in at over 20%, the rest of the spectrum had to pick up the scraps.”
Our customers agree. According to sales data, their color preferences for 2011 and 2012 model year vehicles ranked:
- Bright White Clear Coat
- Brilliant Black Crystal Pearl Coat
- Bright Silver Metallic Clear Coat
- Black Clear Coat
- Deep Cherry Red Crystal Pearl Coat
For this post, I didn’t gather numbers but you can see that, as in the national survey, white, black and silver are in a pretty close race for most popular color honors.
From the Chrysler Communications Facebook and Chrysler Twitter communities, we received more than 60 replies, with at least a few people offering up two answers to the question (first posted Wednesday): If you bought a new car/truck/SUV, etc., right now, what color would it be?
Three people said white.
However, echoing closely to national survey and our own customers, black came out on top with 16 votes. That was closely followed by red with 15. No other color was close: orange (including Mango Tango) tallied nine votes, green tallied seven votes and blue pulled in six supporters.*
Other favorites included gray, silver, yellow, tan/light brown and fuscia.
If you want to add your colored two cents, please leave a comment.
As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!
At Chrysler Group, CEO Sergio Marchionne definitely influences those of us who work for him. But, apparently, we’re not alone.
Today, TIME Magazine named Sergio Marchionne among the 100 Most Influential people in the world. You can click to see the full ranking and information about each inluencer at TIME’s Website. You can see Marchionne’s information here.
“The TIME 100 is not a list of the most powerful people in the world, it’s not a list of the smartest people in the world, it’s a list of the most influential people in the world. They’re scientists, they’re thinkers, they’re philosophers, they’re leaders, they’re icons, they’re artists, they’re visionaries. People who are using their ideas, their visions, their actions to transform the world and have an effect on a multitude of people.”
–Richard Stengel
TIME Managing Editor
Over on Twitter, you can catch TIME’s tweets about its 100 most influential list by following the #TIME100 hashtag.
As always, click on the photo above to see photos of Chrysler Dodge Jeep Ram vehicles. Thanks again for checking out Chrysler Catchall!