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Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

June 6, 2011 , Auburn Hills, Mich. – In celebration of this milestone and to keep the Jeep® brand momentum alive, the full-line of Jeep 70th Anniversary Edition modelsGrand Cherokee, Liberty, Compass, Patriot, Wrangler/Wrangler Unlimited – were presented against the red rock and glistening waters of the Colorado River.

Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

Showcasing the evolution and innovation of the legendary 4×4 leader, seven key historical models illustrated important milestones in the Jeep brand’s history – not in a museum, but in the rugged outdoors where they belong:

  • 1944 Willys-Overland “Jeep” MB
  • 1945 Willys-Overland Jeep CJ-2A
  • 1949 Willys-Overland Jeep Station Wagon
  • 1963 Jeep Wagoneer
  • 1984 Jeep Cherokee
  • 1987 Jeep Wrangler
  • 1993 Jeep Grand Cherokee
Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

In addition, five customized Jeep vehicles fresh from the 45th annual Moab Easter Jeep Safari provided a taste of new potential Jeep production and customization ideas in a true Jeep setting. The Jeep “image” vehicles included were the Wrangler Pork Chop, Wrangler Renegade, Compass Canyon, Cherokee Overland and the Grand Cherokee Off-Road Edition. More than 30 percent of the people who are in the market for a new vehicle are influenced by the vast selection and availability of aftermarket Mopar® accessories, which fit a variety of lifestyles.

Jeep 70th Anniversary Celebration in Moab, Utah

Jeep 70th Anniversary Celebration in Moab, Utah

This international media event produced outstanding photography and b-roll that features Jeep brand vehicles with the breathtaking landscape in Moab. To see more photos from the event as well as photos of Chrysler Dodge Jeep Ram Vehicles, click on any of the images in the post. Thanks again for checking out Chrysler Catchall!

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Mopar '11 Charger

Mopar '11 Charger

April 13, 2011 , Auburn Hills, Mich. – Building on the success of last year’s Mopar® version of the Dodge Challenger, Chrysler Group LLC’s Mopar Division will launch a limited-edition Dodge Charger outfitted with select high-performance parts and appearance items straight from the Mopar parts catalog.

“The Mopar ‘11 Charger takes the ‘head- turning’ factor up a few notches,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group’s service, parts and customer-care brand. “By adding some of the most distinctive accessories to an already strong performer, we’ve created a special-edition car for enthusiasts.”

Powered by the legendary 5.7-liter HEMI® with 370 horsepower and 395 lb.-ft. of torque, the specially equipped Charger includes the “Super Trac Pac” option that pushes the capabilities of the Mopar Charger in acceleration, handling and braking. Already powerful, the 5.7-liter has been tuned to extract the maximum amount of torque from the engine with the inclusion of a specially calibrated engine controller. The controller matches maximum engine power and transmission shifting to the differential for the Mopar ’11 Charger.

Mopar ’11 Charger

Mopar ’11 Charger

Backed with a proven five-speed W5A580 automatic, Mopar aficionados will appreciate the latest generation “Pistol Grip” shifter combined with Auto Stick. With Auto Stick, drivers may select a higher or lower gear while the transmission controller helps prevent the possibility of an over-rev condition. At the rear, the differential has been boosted up with a new 3.91:1 final-drive ratio for enhanced acceleration – unique to the Mopar Charger. Initial testing of the Mopar ’11 Charger has shown 0-to-60 mph blasts in the low five-second range.

Enhancements to the chassis include adding larger front 30mm solid stabilizer bar and rear 20mm solid stabilizer bar, increases from 27mm and 16mm (respectively). Adding to the overall stability and handling of the Mopar Charger are cross-car braces located at both the front and rear shock towers. For increased luggage space, the rear tower-to-tower brace may be easily removed.

Mopar '11 Charger

Mopar '11 Charger

Specific-design, 20-inch x 8-inch Envy wheels are fitted with Goodyear F1 Supercar 245/45ZR20 tires at all four corners. Wheels are a five-spoke design with a 45mm offset, include specific Mopar center caps and are finished in a high-gloss black complementing the overall ”Pitch Black” exterior finish of the Mopar Charger.

Excellent stopping power is provided through vented rotors measuring 345mm x 28mm up front that are fitted with dual-piston, sliding calipers. At the rear, vented rotors measuring 320mm x 22mm, coupled with single-piston calipers are used.

Available only in a “Pitch Black” finish, exterior highlights of the Mopar Charger include a pair of specific Mopar Blue racing stripes running from the front air dam across the hood and over the roof ending at the bottom of the rear fascia. Ornamentation is limited to a front grille and rear-deck Mopar badge. A rear spoiler is standard on the Charger special-edition model.

Mopar '11 Charger

Mopar '11 Charger

Inside, unique Katzkin leather seats are stitched in Mopar Blue thread. The leather-wrapped steering wheel is identically trimmed. Engine-turned instrument bezels and a special identification plaque identifying the vehicle as part of a limited edition of 1,000 are affixed to the instrument panel. Owners also receive a custom Mopar key fob badge.

Bright pedal covers, premium floor mats with the Mopar logo and front-door sill entry guards featuring the Mopar logo also are included with the package.

The Mopar ’11 Charger will be built in Brampton, Ontario, and completed at an upfit center in Windsor, Ontario. The Manufacturer’s suggested retail price for the limited-edition Mopar ’11 Charger is $39,750, which includes destination fee.

Mopar ’11 Charger- Original Sketch

Mopar ’11 Charger- Original Sketch

Customers who purchase a Mopar ’11 Charger will receive a personalized owner kit in a customized Mopar ’11 box. The kit will include a certificate with the vehicle identification number (VIN), exact date of manufacture and the number of the vehicle. The kit will also include a brochure that highlights the unique features of the vehicle, exclusive Mopar ’11 merchandise.

Check out the video below to see them smokin’ the tires! Also, Tricia Hecker, Mopar’s Head of Marketing, breaks the car down for you and shows off some of the details. As always, click any of the images in this post to see more photos of Chrysler Dodge Jeep Ram vehicles! Thanks again for checkin’ out Chrysler Catchall!

2011 Jeep Grand Cherokee 70th Anniversary Edition

2011 Jeep Grand Cherokee 70th Anniversary Edition

March 30, 2011 , Denver – The Rocky Mountain Automotive Press (RMAP) association today named the all-new Jeep Grand Cherokee its 2011 SUV of the year. Comfort on-road, toughness off-road, and impressive quality throughout were all attributes cited by voting journalists.

“It takes a very exceptional vehicle indeed to master both the plains and mountains of the Rocky Mountain West and I’m thrilled that the journalists of the Rocky Mountain Automotive Press have voted the new and innovative Jeep Grand Cherokee our 2011 SUV of the year.”

-Roman Mica
President of RMAP

The 2011 Jeep Grand Cherokee was selected from among 26 eligible crossovers and SUVs evaluated by RMAP members in Colorado, Kansas, New Mexico, Utah and Wyoming.

2011 Jeep Grand Cherokee 70th Anniversary Edition

2011 Jeep Grand Cherokee 70th Anniversary Edition

“The climate, terrain and active lifestyle of Colorado creates the perfect environment for the all-new Jeep Grand Cherokee to showcase its go-anywhere capability. We are delighted that these prominent Rocky Mountain automotive journalists have recognized the capability, comfort, craftsmanship and refinement of our new premium Jeep SUV.”

Mike Manley, President and CEO
Jeep Brand, Chrysler Group LLC.

Rocky Mountain Automotive Press is a Denver-based association of automotive journalists, automaker-communications representatives and other motor-industry professionals. This is the fifth year RMAP has presented its Rocky Mountain Vehicle of Year Awards. The awards recognize the top cars, pickups, and SUVs.

The new 2011 Jeep Grand Cherokee provides consumers premium on-road performance, while maintaining legendary Jeep four-wheel-drive capability – courtesy of a torque-on-demand two-speed transfer case, a choice of three 4×4 systems, a new Jeep Selec-Terrain™ system with five terrain settings, and a new Quadra-Lift™ air suspension system. In addition, Grand Cherokee offers improved fuel economy (up to 23 mpg), a world-class interior cabin, and more than 45 safety and security features.

2011 Jeep Grand Cherokee 70th Anniversary Edition

2011 Jeep Grand Cherokee 70th Anniversary Edition

The 2011 SUV of the Year from the Rocky Mountain Automotive Press is the most recent award in a long list of honors given to the 2011 Jeep Grand Cherokee. Other accolades include:

  • 2011 Official Winter Vehicle of New England
  • MotorWeek Drivers’ Choice Award for Best Large Utility
  • Consumers Digest “Best Buy”
  • Insurance Institute for Highway Safety (IIHS) “Top Safety Pick”
  • Four Wheeler magazine’s “Four Wheeler of the Year”
  • Detroit News “Truck of the Year”
  • AutoWeek “Best of the Best 2011 Truck award”
  • Urban Truck of the Year
  • Internet Truck of the Year
  • Popular Mechanics “Automotive Excellence Award for Off-Road Ability”
  • Texas Auto Writers Association “SUV of Texas”
  • Texas Auto Writers Association “Full-size SUV of Texas”
  • Ruedas ESPN “Best SUV”

That’s quite the list of awards! Jeep has truly built a legendary vehicle! In this post I’ve also included photos of the 70th Anniversary Edition 2011 Jeep Grand Cherokee. Click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks for checking out Chrysler Catchall!

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