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2011 Jeep Compass Hero
The new 2011 Jeep® Compass is an evolution of a legendary bloodline. It was born, heart and soul, from the core Jeep brand values of freedom, adventure, 4X4 capability and iconic beauty.
Even with such a deep-rooted family tree, the Jeep Compass has emerged as a bold spirit capable of carving out its own destiny and taking on a personality that is youthful, free and embodies a brave American spirit. It is that confidence, independence and freedom that are captured in the new advertising campaign called, “Bloodline.” The new advertising campaign makes its debut this evening on local and national broadcast channels across the country.
Part of The Jeep Blood Line
“The new 2011 Jeep Compass boasts stunning new styling, with cues coming directly from the brand’s premium icon – the Jeep Grand Cherokee. Because Compass and Grand Cherokee share this premium design – while offering legendary Jeep capability – our new ‘Bloodline’ campaign makes perfect sense, and allows us to demonstrate that Compass is a progressive, fun-to-drive vehicle targeted to consumers that share the passion of the Jeep brand.”
-Mike Manley, President and CEO
Jeep Brand, Chrysler Group LLC
“Bloodline” showcases the Jeep Compass as it masters both urban and off-road adventures – staying true to the brand’s legendary heritage. The campaign also features the illustrious bloodlines of father-daughter athletes, Muhammad and Laila Ali and father-son actors, James and Scott Caan, all of whom have ascended to greatness in their own right.
Muhammad Ali in the Bloodline Commercial
For 2011, the Jeep Compass offers customers unsurpassed compact-SUV 4×4 capability, courtesy of the Jeep Freedom Drive II® Off-Road package. This available four-wheel-drive system delivers Jeep Trail Rated® capability for the first time in Compass form. The package includes a second-generation continuously variable transaxle with low-range gear that engages when the off-road mode is activated, 17-inch all-terrain tires and aluminum wheels, a one-inch raised ride height, a full-size spare tire, skid plates and tow hooks.
In addition to sophisticated new styling and unsurpassed compact-SUV 4×4 capability, the new 2011 Jeep Compass boasts up to 29 miles per gallon, a host of interior refinements, and improved ride and handling characteristics in all conditions – courtesy of upgraded steering and suspension systems. The new Jeep Compass offers a unique blend of premium styling, capability, efficiency and value that is unmatched in the compact SUV segment.
Screen Shot from the "Bloodline" Ads
Delivering the packaging and interior flexibility of an SUV with the performance, handling, fuel economy and price of a compact car, the new 2011 Jeep Compass also boasts more than 30 standard safety and security features.
The 2011 Jeep Compass is available in three configurations: Compass Sport, Latitude and Limited. All are available with front-wheel drive, the Freedom Drive I full-time, active 4×4 system or the Freedom Drive II Off-Road Package full-time, active 4×4 system with low-range capability.
The 2011 Jeep Compass is available in the following exterior colors: Blackberry Pearl Coat, Bright Silver Metallic Clear Coat, Bright White Clear Coat, Brilliant Black Crystal Clear Coat, Deep Cherry Red Crystal Clear Coat and Mineral Gray Pearl Coat.
Check out both the 30 second and 60 second commercials. (The audio issues have been resolved.) Thanks for checking out Chrysler Catchall!
It’s been a week of celebrating at Chrysler Group — from awards to creativity to increased sales — and our own Betty Carrier Newman has it all Under the Pentastar:
- Mopar’s top 10 accessories for 2010 — a year when Mopar sales nearly doubled
- Yet another award for 2011 Jeep® Grand Cherokee
- YouTube honor for Chrysler Brand‘s Imported from Detroit/Super Bowl commercial
- Fiat’s “Life is Best When Driven by Celebration” challenge for Chrysler Group employees
Ram at the 2011 Chicago Auto Show
On Valentines Day, Ram Trucks issued this statement on RamZone.com:
As we start our Real People, Real Trucks series on how hardworking Ram Truck owners use their vehicles in Pittsburg, Iowa, Oklahoma and across the country, we want to hear how you put yours to the test.
Ram at the 2011 Chicago Auto Show
They also encourage readers to go to their Flickr page and upload pictures of their Ram Truck doin’ work. They are also doing a series of videos that shows several Ram Truck owners doing what they do best, getting the job done! So far they’ve featured Mark, a Landscape Contractor from Pittsburgh, PA, and The Barnes family, owners of the Barnes PRCA Rodeo Company in Peterson, IA.
Ram at the 2011 Chicago Auto Show
You can check out the videos below. I’ve also included some pictures of Ram Trucks from the 2011 Chicago Auto Show. To see more pictures of vehicles from the Chrysler Group LLC family, click any of the images in this post!
Thanks for checking out Chrysler Catchall! Drop us a line in the comment box and let us know what you think!
2011 Dodge Durango R/T Chicago Auto Show World Debut
The all-new Dodge Durango is a shared winner of MotorWeek’s 2011 Drivers’ Choice Award for Best Large Utility. The award was given to both the Durango and the 2011 Jeep Grand Cherokee. Every year for the last 30 years, MotorWeek has reviewed the state of the automotive business and judged the best new trucks of the year. Dodge Brand President and CEO accepted the award for the new Durango at the 2011 Chicago Auto Show.
“The Dodge team is truly honored that MotorWeek has selected the Dodge Durango for a Drivers’ Choice Award,” said Ralph Gilles, President and CEO—Dodge Brand, Chrysler Group LLC. “The Durango represents where the Dodge brand is going with its six new or refreshed products for 2011 — striking vehicles that are thoroughly engineered and fun to drive. It’s always rewarding when third party sources recognize that we’re creating quality products that will delight our customers.”
2011 Dodge Durango Crew
The annual Drivers’ Choice Awards looks at vehicles from a buyer’s point of view. Scoring takes into account trends, innovations, value and reliability to produce a list of winners that makes sense and can be used as a practical guide for car shopping.
“The team that worked on Durango really put their hearts into creating an SUV with a soul,” Gilles added. “When consumers get behind the wheel, they’ll experience a performance-tuned SUV that has the interior spaciousness of a crossover, still delivers best-in-class towing and starts under than $30,000. It’s a tremendous package.”
2011 Dodge Durango R/T
With its sleek exterior design, modern, spacious interior, world-class suspension dynamics and intelligent and fuel-efficient and powerful powertrain options, the all-new 2011 Dodge Durango delivers driving excitement and refinement combined with the interior flexibility of a three-row SUV. The Durango’s new unibody structure is more than 25 percent stiffer than the vehicle it replaces, making it a driver’s SUV that delivers impressive on-road handling. The new Durango also delivers best-in-class towing capability of 6,200 lbs. with the V-6 engine and 7,400 lbs. with the V-8 engine.
2011 Dodge Durango Interior
The starting U.S. Manufacturer’s Suggested Retail Price (MSRP) for the all-new 2011 Dodge Durango, Express model, is $29,195 for the rear-wheel-drive and $31,195 for the all-wheel-drive (excluding an $850 destination charge).
To see more pictures of the 2011 Dodge Durango, click any of the images in this post. Thanks for checking our Chrysler Catchall!
2011 Dodge Durango R/T Interior
2011 Dodge Challenger SRT8 392-Green with Envy
If you’re not one of the fortunate few who are able to get a close-up look at the legendary Dodge Challenger when they are being made — don’t worry. National Geographic has you covered.
Earlier this month, National Geographic Channel kicked off its seven-stop Ultimate Factories Tour — with two of its stops taking a look at Dodge vehicles.
On Feb. 3, the series stopped at the Brampton, Ont., plant where the Dodge Challenger is made. The episode has already aired several times. Check your local listings to see when it airs in your area.
In addition, the expanding muscle car market is going to be “Green With Envy” as the Dodge brand announced a first-time, limited production run of the 2011 Dodge Challenger R/T Classic and SRT8® 392 models featuring Green With Envy exterior color.
2011 Dodge Challenger SRT8 392-Green with Envy
Both Dodge Challenger models are improved for 2011 and deliver more of what American muscle-car enthusiasts want — unmistakable design, powerful HEMI® V-8 engines with new technologies and world-class handling and braking. Executed with quality and precision, the two new Challenger Green With Envy models provide an extra dose of exclusivity.
“We’re using Green With Envy on the new 2011 Dodge Challengers to pay tribute to some of the coolest paint colors from our past, including the “Sublime” and “Green Go” Dodge Challengers from the 1970’s and more recently, the “Snakeskin Green” Vipers from 2008-2010Not only will this exclusive heritage color remain unique to the Dodge brand, it adds another fresh and exciting element to our modern American muscle coupe.”
-Ralph Gilles
President and CEO
Dodge Brand
2011 Dodge Challenger SRT8 392-Green with Envy
To see more pictures of the 2011 Dodge Challenger or any of the other 2011 Chrysler Group vehicles, click any of the images in the post. Also, check out the preview video below for Discovery Channel’s “Ultimate Factories.”
February 21, 2011 , Auburn Hills, Mich. -Vehicle buyers are spending more and more to personalize and accessorize their rides. Consumer spending for Mopar® accessories on Chrysler, Dodge, Jeep® and Ram vehicles nearly doubled in 2010.
“More of our customers are driving out of our dealerships with Mopar accessories on their vehicle. With 16 new vehicles including our new Fiat 500, Mopar will add more than 1,500 accessories to our portfolio this year.”
-Pietro Gorlier
President and CEO of Mopar
Mopar currently offers more than 8,000 proven, quality-tested accessories. Following is a list of Mopar’s top-10 selling accessories in 2010:
Wheel Lock Kit
1. Wheel Lock Kit: Wheel locks are available for most models and have an exclusive key code for maximum protection. Available in one- and two-piece styles, kits include four or five chrome-plated locking nuts, and one exclusive Mopar key. The kit protects against wheel and tire theft without affecting wheel balance. (MSRP ranges from $44 – $46, depending on vehicle and part application)
Roadside Safety Kit
2. Roadside Safety Kit: Safety kit includes flashlight, fleece blanket, six-gauge jumper cables, safety triangle, screwdrivers, pliers, two bungee cords and gloves. (MSRP: $103.00, Part No. 82211983)
Mopar Portable Navigation System
3. Mopar Portable Navigation System: This Garmin nuvi® 1490T premium system packs a ton of features into a slim design with a 5-inch screen. The system includes lane-assist with junction view, pre-loaded maps, pedestrian navigation options, traffic alerts, ecoRoute™ that calculate a fuel-efficient route, integrated hands-free Bluetooth® wireless technology with a built-in microphone and speaker, integrated FM traffic receiver, and free lifetime traffic updates. (MSRP: $309.00, Part No. 82212211)
Mopar Electronic Vehicle Tracking System (EVTS)
4. Mopar Electronic Vehicle Tracking System (EVTS): Mopar’s industry-first Electronic Vehicle Tracking System (EVTS) works 24/7 with nationwide coverage to keep track of your vehicle. This GPS-enabled real-time tracking system includes a $1,000 Theft Protection Warranty and is transferable. Optional upgrade plans provide Emergency Service Dispatch and an OnCall™on-board panic button. Features such as setting speed and distance parameters with text alerts, unlimited online tracking, and full concierge service are also offered. (MSRP: $459, Part No. 82212457)
Premium Carpet Floor Mats
5. Premium Carpet Floor Mats: Thick, durable and color- matched for a strong, integrated appearance. Front mats feature a rubber-nibbed backing to keep them firmly in place and are custom-contoured for an exact fit. (MSRP ranges from $36 – $118, depending on vehicle and part application)
Slush Mats
6. Slush Mats: Custom-fit mats feature deep grooves that help prevent water, snow, and mud from ruining vehicle’s carpet. Mats are available for front and rear compartments depending on vehicle model. (MSRP ranges from $41 – $162, depending on vehicle and part application)
Molded Splash Guards
7. Molded Splash Guards: Mopar splash guards offer long-lasting durability. They are custom-contoured for a stylish flare and deflect gravel, salt and other road debris away from the vehicle. Sold in pairs and feature a vehicle or brand logo based on vehicle or part application. (MSRP ranges from $45 – $55, depending on vehicle and part application)
Mopar Bedliners
8. Mopar Bedliners: Skid Resistor bedliner’s ribbed construction helps keep cargo from shifting and promotes drainage from bed. Mopar liners are molded of a high-density polyethylene blend for added durability. Tailgate cover also included. Also available for Ram 1500 RamBox. (MSRP: $336, part numbers vary depending on vehicle and application)
Chromed Tubular Side Steps
9. Chromed Tubular Side Steps: Mopar’s heavy-duty premium steps are built to last and are available in chrome or black depending on vehicle. Side steps feature slip-resistant step pads for easy vehicle entry and exit. (MSRP ranges from $327 – $717, depending on vehicle and part application)
Hitch Receivers and Towing Accessories
10. Hitch Receivers and Towing Accessories: In addition to hitch receivers for a range of vehicles, Mopar also offers hitch balls, receiver plugs, and ball-mount adaptors. (MSRP varies depending on vehicle and part application)
Mopar Camper Trailer
Mopar-First Features
Mopar has introduced numerous industry-first features including:
• Camper trailers: first to introduce off-road camper trailers
• Vehicle-information smartphone apps: first to introduce smartphone vehicle-information applications, a new channel of communication with consumers
• Electronic owner manuals: first to introduce traditional owner manuals in a DVD and brief user-guide format
• Electronic Vehicle Tracking System (EVTS): first to introduce new vehicle tracking system that sends owner a text when vehicle is driven too fast or too far based on set parameters
• 2011 Challenger Drag Pak: first to introduce a 500-plus cubic-inch V-10 drag-race package car
• WiFi: first to offer customers the ability to make their vehicle a wireless hot spot
• WiTECH: first to support vehicle diagnosis and software updates leveraging off-the-shelf personal computers and a dedicated wireless tool network
JEEP's FB Page Hits a Million!
The Jeep® brand reached an unprecedented domestic automotive milestone today, as fans on the brand’s Facebook page reached and surpassed the 1 million mark. In achieving more than 1 million fans on its Facebook page, the Jeep brand exceeds the next closest domestic automotive brand fan’s total by more than 450,000.
2011 Jeep Grand Cherokee Overland
“We are honored to be the first and only domestic automotive brand that can claim more than 1 million Facebook fans. This reinforces the fact that Jeep is clearly one of the most well-known and loved brands throughout the world, and comes as we continue to gain sales momentum and begin to celebrate the 70th anniversary of the brand.”
Mike Manley
President and CEO
Jeep Brand, Chrysler Group LLC
2011 Jeep Compass
In 2010, the Jeep brand experienced triple digit growth in its fan base on Facebook. The brand continues to foster a vibrant and innovative social community for its passionate fans and owners. In July, Jeep brand fans tested the size limits of Facebook’s photo album, “Photos by Others.” Fans exceeded the 20,000 photo-limit resulting in a need for Facebook to accommodate the increased number of images.
2011 Jeep Wrangler Call of Duty® Black Ops Edition
Along with Facebook, the Jeep brand’s social media initiatives include presence on Twitter, You Tube and foursquare web sites. The Jeep brand was the first automotive brand to have an official profile on foursquare.com, the popular location-based social network that allows users to “check-in” at any location. The official Jeep brand You Tube channel is among the top 10 sponsored-channels with over 4.3 million video views
2011 Jeep Liberty Jet
In 2010, Jeep vehicle sales improved 24 percent globally, and 26 percent in the U.S. versus 2009, with double-digit sales gains for each vehicle in the brand’s lineup.
It’s really just further evidence that the times are changing, as well as the way we get our information. Chrysler Group has listened to their customers on many levels and has managed to pull themselves out of the muck. Congrats guys!
If you’d like to see more images of the 2011 Jeeps, click on any of the pictures in this post. Thanks for checking out Chrysler Catchall!
2011 Dodge Charger R/T
Demonstrating its winter-driving prowess, the all-new 2011 Dodge Charger R/T all-wheel drive (AWD) equipped with its segment-exclusive front-axle disconnect and active transfer case AWD system is the winner of the coveted New England Motor Press Association’s (NEMPA) 2011 Winter Vehicle Award – Sedan/Wagon $25,000 to $35,000.
2011 Dodge Charger R/T
“Dodge Charger is a great looking car with a high-quality interior. Add in its dedicated all-wheel-drive system, and the Charger feels like it was designed just for New England winters. Oh and by the way, it has a Hemi!”
-John Paul
Winter Vehicle Awards Team Leader—NEMPA
2011 Dodge Charger R/T
The New England Motor Press Association is unique among regional motor press groups. Its media members represent all six New England states, reaching one of the largest populations in America. These automotive writers and talk show hosts influence consumers who are in the market to buy cars and trucks to cope with the region’s punishing weather conditions.
2011 Dodge Charger R/T
The 2011 Dodge Chargers have already been arriving at Chrysler Dodge Jeep Ram Dealers, with the 2011 Dodge Charger R/T coming soon! The focus these last couple weeks has been on Dodge, but lets not forget about Jeep! The all new 2011 Jeep Grand Cherokee was also named the New England Winter Car of 2011. Just another award to add to the case for Jeep. To read more about the Winter Driving Awards, cehck out NEMPA’s Website.
2011 Dodge Charger R/T
I’ve also added in a short video of Ralph Gilles introducing the new 2011 Dodge R/T Vehicles. To see more photos of the new Dodge R/T Vehicles, click on any of the images in the post. Thanks again for checking out Chrysler Catchall!
2011 Ram "Adventurer"
The Ram Truck Brand today announced that it would launch a new Ram 1500 model aimed squarely at first-time buyers and owners who are looking for a vehicle with performance and style that they can customize and make their own.
2011 Ram "Adventurer"
The as-yet-to be-named Ram 1500 model has been developed under the code name “Adventurer,” and borrows the formula of the highly acclaimed 2011 Ram Tradesman.
2011 Ram 1500 Tradesman with Chrome Appearance Group
The Ram Tradesman — unveiled Feb. 9, at the Chicago Auto Show — is a value-priced, HEMI®-powered Ram 1500 regular cab truck that appeals to a cost-conscious, new-vehicle buyer who doesn’t want to give up performance and capability. The unnamed new Ram 1500, like the Ram Tradesman, offers buyers a standard HEMI V8 engine with its 20 mpg rating for the same price competitors are charging for their V6 engines.
HEMI 5.7L V8
“We know we have the formula right,” said Ram Truck President and CEO Fred Diaz. “Now we just need a great name that promotes pride of ownership. This new Ram model will be an attractive alternative for a younger or first-time buyer looking for performance at an affordable price. Case in point, it will have more horsepower and a lower base price than our competitors’ entry-level performance cars with the added benefit of versatility and capability.”
2011 Ram 1500 Tradesman
Ram Truck executives had planned to introduce the new Ram 1500 model later in the 2011 calendar year, but based on an overwhelming response to the Ram Tradesman, pulled ahead launch plans and opened the dealer ordering process with only a code name – Adventurer – to work with.
2011 Ram 1500 Tradesman
“This is going to be a great-looking, sports truck.” added Diaz. “A buyer will be able to drive off in a new HEMI-powered Ram Truck with money left over for other things, like Mopar accessories. There’s nothing in the market – and that includes other trucks, as well as cars — that can compete with this truck’s blend of style, exhilarating performance and value.”
Check out the Press Release to learn more about the Ram Tradesman, or the Press Release for the Ram “Adventurer.”
This week’s Under the Pentastar features the popular Super Bowl commercial featuring rapper Eminem, Chicago Auto Show Dodge and Ram brand vehicle introductions and a special auto show day for bloggers.
Chrysler Catchall 