You are currently browsing the monthly archive for July 2011.
Interview with Mark Trostle, Head of Design for SRT Brand, Mopar, and Motorsports
2011 Dodge Charger R/T
- Dodge earns three segment awards for Challenger, Charger, Durango
- Dodge Charger is most improved vehicle in the industry
- Jeep® and Chrysler brands improve significantly in APEAL Study
July 27, 2011 , Auburn Hills, Mich. – The Dodge brand earned three awards as the Dodge Challenger, Charger and Durango led their segments in the J.D. Power and Associates 2011 Automotive Performance, Execution and Layout (APEAL) Study.
The Dodge Charger ranked highest in the Large Car segment and was the most improved model in the industry. The Dodge Challenger scored highest in the Midsize Sporty Car class and Dodge Durango took the top spot in the Midsize Crossover/SUV segment.
The Jeep® brand improved by 32 points and Chrysler increased by 27 points compared to the industry’s average improvement of three points.
2011 Dodge Challenger SRT8 392-Green with Envy
“We’ve listened to our customers and made significant improvements across the product line, launching 16 all-new or extensively updated vehicles in the past year. We worked very hard to make our vehicles truly competitive with the best vehicles in their respective segments. It’s nice to see this effort being recognized by our customers.”
-Doug Betts, Senior Vice President
Quality, Chrysler Group
According to J.D. Power and Associates, vehicles with high APEAL scores generate faster sales, higher profit margins, and less need for cash incentives. High levels of vehicle appeal also influence customer recommendation rates.
In the recently announced J.D. Power and Associates 2011 Initial Quality Study SM (IQS), the Dodge Challenger and the Chrysler Town & Country ranked highest in their respective segments for initial quality.
The APEAL Study examines how gratifying a new vehicle is to own and drive, based on owner evaluations of more than 80 vehicle attributes. Unlike IQS, which measures short-term quality, the APEAL Study identifies consumer likes and dislikes about their vehicle during the first 90 days of ownership, particularly regarding vehicle design, content, layout and performance.
2011 Dodge Durango Crew
“Different customers have different opinions about what makes a quality vehicle,” Betts explained. “At Chrysler Group, we define and measure six different types of quality. We’ve set aggressive internal targets and our progress is starting to show up in third-party surveys as well.”
About J.D. Power and Associates
Headquartered in Westlake Village, Calf., J.D. Power and Associates is a global marketing information services company operating in key business sectors including market research, forecasting, performance improvement, training and customer satisfaction. The firm’s quality and satisfaction measurements are based on responses from millions of consumers annually. For more information on cell phone ratings, car reviews and ratings, car insurance, health insurance and more, please visit JDPower.com. J.D. Power and Associates is a business unit of The McGraw-Hill Companies.
About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, Mopar, SRT and Fiat vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chrysler in 1925, and Fiat’s complementary technology that dates back to its founding in 1899.
Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world’s most recognizable vehicles, including the Chrysler 300, Jeep Wrangler, Dodge Challenger and Ram 1500. Fiat contributes world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.
2011 Dodge Durango Interior
As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!
2011 Ram 1500 Express
July 18, 2011 , Auburn Hills, Mich. – U.S. News & World Report has named the 2011 Ram 1500 the best full-size pickup. In the magazine’s ranking of top vehicle choices, Ram 1500 scored the highest among the eight full-size pickups available to U.S. buyers.
The rankings are based on an in-depth analysis by U.S. News editors of all published vehicle ratings, reviews and test drives.
“This honor recognizes, in aggregate, the consistent, positive reactions we’ve been getting since we launched the current Ram 1500 model. In developing the Ram 1500, our team worked hard to understand what truck customers want. Ram Truck is committed to being the truck technology and innovation leader, and that commitment will guide us as we continue to improve what is already the most awarded Ram truck ever.”
-Fred Diaz, President and CEO
Ram Truck Brand and Chrysler de Mexico
Ram drew praise for its interior comfort, class-leading handling and HEMI® V-8 performance.
“The 2011 Ram 1500’s smooth, car-like ride, well-designed and comfortable interior and powerful V-8 engines make it a top pick in its class,” said the U.S. News editors.
“When Ram’s designers updated the Ram 1500 for 2011, they managed to make improvements to an already-impressive truck,” the magazine went on to say. “The result is a full-size pickup truck that many in the auto press say is the best in its class.
2011 Ram 1500 Tradesman
““Reviewers love the Ram 1500’s ride, handling, power, and interior, even on less expensive trim levels. The Ram 1500 offers many convenient cargo solutions, such as storage cubbies underneath the rear seats on Crew Cab models. Other models offer the RamBox, lockable storage containers built into the truck bed above the wheel housings.”
The magazine cites other third-party accolades in naming the Ram 1500 the best full-size pickup:
“The Ram 1500‘s interior is as good as it gets in the pickup segment.” — Edmunds
“The available V-8s are impressive performers, the chassis is well suited to heavy work and the Ram‘s cabin is a class leader in terms of design, ergonomics and materials.” — Edmunds
“Ram earns high marks for ride comfort, creative storage options, and abundant available power. Impressive cabin trappings are a nice bonus as well. Chevy, Ford, and Toyota loyalists would do well to have a look. You may well be won over by this Best Buy.” — Consumer Guide
“When towing various size trailers on a short loop, the HEMI-powered Ram acted as if nothing was attached to the rear. It just chugged along, getting up to 60 mph with ease, even with a 9,000-pound Air Stream attached on a simple hitch” — Detroit News
“There are lots of nooks and crannies (more than 40) to hold cell phones, gloves, tools, folders and just about anything else. There are even two floor storage bins that include removable containers for easy cleaning.” — Detroit News
“Storage spaces abound: under the rear seats; in the doors, the center console, and the dual glove boxes; and within the new drainable, lockable ‘RamBox‘ bins in the bed walls.” — Car and Driver
2011 Ram 1500 Tradesman with Chrome Appearance Group
About Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer.
As a stand-alone brand, Ram Truck is focused on truck customers – how they use their trucks and what features they’d like to see. Whether it’s a family that drives their half-ton Ram 1500 every day, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles without fail, Ram is going to be there for them.
For 2012, the Ram Truck brand increases the capabilities of its hardest-working trucks – the Ram 3500, 4500 and 5500 Chassis Cab trucks – and adds a new Ram Cargo Van, which expands Ram’s reach into the Class 1 segment.
Also for 2012, Ram 1500 – the most-awarded Ram truck ever – and Ram 2500 / 3500 Heavy Duty pickups get new safety, fuel efficiency and convenience features.
Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing them with great looks, refined interiors, durable engines and features that further enhance their capabilities.
2011 Ram 1500
Ram trucks now boast these segment exclusives:
• Coil spring rear suspension on Ram 1500 for best-in-class ride and handling
• Available RamBox® lockable and lighted bedside storage
• In-floor storage on all Ram crew cabs
• The largest cab in the market – Ram HD Mega Cab
• Standard six-speed manual transmission on all diesel models
• 3,600-lb. towing for Class 1 cargo vans
The Chassis Cab trucks provide customers with first-time innovations and features along with new standards of strength, utility and driveability. Building on Ram Truck‘s leadership in the heavy-duty pickup segment, Ram’s commercial-grade work trucks are built on proven frames and chassis, and engineered for maximum uptime, low cost of ownership, optimum performance and enhanced commercial capability.
Equipped with a choice of engines, including the legendary 5.7-liter HEMI V-8 engine or the powerful 6.7-liter Cummins Turbo Diesel, Ram Trucks offer the best powertrains in the industry and are known for their reliability. The 5.7-liter HEMI engine offers an amazing combination of power and fuel economy with 390 horsepower and 20 mpg highway. The Cummins Turbo Diesel-equipped Ram pickup is the only heavy-duty pickup to meet 2012 EPA compliance rules, without the need for a Selective Catalytic Reduction (SCR) and Diesel Exhaust Fluid (DEF).
2011 Ram Outdoorsman
Truck customers – from half-ton to commercial – have a demanding range of needs and require their vehicles to provide high levels of capability. The Ram 1500, 2500, 3500 pickups; 3500, 4500 and 5500 Chassis Cabs and Ram Cargo van are designed to deliver a total package.
As always, click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles! Thanks again for checking out Chrysler Catchall!
Today we bring you another edition of the Brandl Media Minute. Follow along with yours truly as I go through the steps needed to pair up your phone into your Media Center radio.
Now, remember to make sure that your phone is compatible by going to Dodge.com/Uconnect as well as making sure that your Media Center radio is equipped with Uconnect connectivity. (Just because there’s a Uconnect button DOES NOT mean that your radio has Uconnect! The only to truly tell is to push the voice button to see if it’s supported.)
It may seem intimidating at first, but trust us, it’s extremely easy! Unlike the other processes we’ve helped you with, this task uses only the on-board Voice Command System. So all you need to do is press the Uconnect button and follow the steps outlined in the video.
Stay tuned because we will be doing more Brandl Media Minute Videos explaining more of the great things these radios and vehicles can do! If you have any questions about how to operate your radio, or have suggestions on other topics we should cover, send me an email at LT@BrandlMotors.com
Media Center Radios come equipped in many different Chrysler Group Vehicles, including but not limited to, the 2011 Chrysler 200, Jeep Grand Cherokee, Ram 1500, Dodge Durango, and more! Thanks again for checking out Chrysler Catchall!
From the Chrysler LLC Blog: The Fiat 500‘s already a bundle of fun, now you can shop for accessories, even another Fiat 500 using a new app for iPad called FIAT Source. Info on that, plus news of an award for Ram truck and a new ad campaign for Jeep® that features a model never before highlighted in a Jeep ad campaign. That’s all in this week’s Under the Pentastar.
2011 Jeep Grand Cherokee Overland Summit
As always, click on any of the photos in the post to see more images of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!
- Free application now available for download from Apple® iTunes
- New FIAT Source app offers touch-based experience showcasing 2012 Fiat 500 and an interactive catalog
- Premiere Art & Design issue features galleries from four emerging artists, including an active graffiti artist, a 17-year old professional photographer, a painter and sculptor, and an illustrator
- App available for download to Apple iPad users
- Updated quarterly, FIAT Source to launch Fashion issue this fall
FIAT iPad App
July 22, 2011 , Auburn Hills, Mich. – The FIAT brand, continuing to engage customers in new and innovative ways, now puts even more electronic information at their fingertips with a free, new Apple® iPad application.
The “FIAT Source” touch-based application digitally showcases the new 2012 Fiat 500 vehicle line and is free to the public to download to their iPad device from iTunes. The premiere Art & Design issue features a gallery installment of four talented emerging artists that, like the FIAT brand, celebrate modern art, technology and design revival.
“The FIAT brand is dedicated to providing customers a unique, personalized brand experience, and the FIAT Source application is a modern way to do just that,” said Laura Soave, Head of FIAT Brand North America. “The FIAT Source app is another example of how we are better connecting with our Fiat 500 owners and fans, responding to their needs and interests and growing our relationship with them.”
FIAT iPad App
FIAT Source Application Features
This new FIAT brand information app will include an interactive 2012 Fiat 500 vehicle catalog that displays detailed 360-degree images, colorizer, videos and product information, as well as an accessories customization function.
Designed to stay fresh, FIAT Source will feature additional chapters, new consumer lifestyle stories and iPad-specific interaction – such as a historical design timeline of the iconic Fiat 500 vehicle. Scheduled to renew quarterly, FIAT Source issues will include music, entertainment, fashion, travel and art. With unique wallpaper and personal sketch downloads, the app creates an iPad studio of engaging customized content that is exclusive to the FIAT brand experience.
Summer 2011 Issue: Art & Design
Continuing the FIAT Brand’s tie to artistic expression, the premiere FIAT Source issue highlights four emerging artists who create their work in uniquely different ways, including:
A Detroit-based graffiti artist and community member who started painting the streets when graffiti was nowhere to be found in the city. He has worked on many events with the FIAT Brand
A 17-year-old professional photographer who started her professional career in middle school. She also captured the 2012 Fiat 500 catalog’s lifestyle images
An emerging artist whose style has evolved from animation study, to line drawing, to computer scanning and illustration, to painting and sculpture. He was also the first artist to paint the Fiat 500 art car at the Motor Village of LA Studio grand opening
A member of Public School, an Austin-based collective comprised of designers, illustrators, and photographers – this artist prefers an ink pen and paper for sketching and has used his talents on one of the FIAT art cars
FIAT iPad App
About the 2012 Fiat 500
With beautiful Italian styling, timeless functionality, fuel efficiency and innovative technology – the same attributes that made the original version an icon – the 2012 Fiat 500 is relevant for an entirely new generation of drivers.
The 2012 Fiat 500 offers high levels of safety, fuel economy, quality and advanced technology. With its city-friendly four-passenger size, engaging driving dynamics, all-new fuel-efficient 1.4-liter MultiAir® engine with eco:Drive™ Application, state-of-the-art TomTom® Navigation with BLUE&ME™ Handsfree Communication technology and seven standard air bags, the new Fiat 500 offers a driving and ownership experience unlike anything available today. This package is further enhanced with new quality and refinement adaptations for the U.S. market, including an all-new six-speed automatic transmission.
Every 2012 Fiat 500 includes FIAT FORWARD CARE™ – a standard four-year/50,000-mile bumper-to-bumper warranty, four years of unlimited roadside assistance and a three-year/36,000-mile maintenance program that includes wear-and-tear items.
The reintroduction of the FIAT brand in North America is led by the modern generation of the Fiat 500, now joined by the Fiat 500 Cabrio.
FIAT iPad App
As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for Checking out Chrysler Catchall!
The 2012 SRT8 Family
July 15, 2011 , Auburn Hills, Mich. – Chrysler Group LLC has officially elevated its in-house performance division – the Street and Racing Technology (SRT®) team – to a separate company brand that promises to maintain its successful formula to design, engineer and build benchmark American high-performance vehicles for Chrysler, Jeep® and Dodge.
The launch of SRT as the company’s performance brand comes as three additional vehicles are set to rejoin the 2012 Dodge Challenger SRT8® in the expanding SRT lineup. Making their returns to the vehicle lineup are the 2012 Dodge Charger SRT8, 2012 Chrysler 300 SRT8 and 2012 Jeep Grand Cherokee SRT8.
All four new SRT vehicles share a common powerplant – the new 6.4-liter (392 cubic-inch) HEMI® V-8 engine that features more horsepower and more torque than ever before across a significantly wider rpm range, while intake and exhaust technologies lead to improved fuel efficiency.
The 6.4L (392 cubic-inch) HEMI® V-8 Engine
“SRT lives on as the in-house performance team of the Chrysler Group that adheres to our five existing performance hallmarks centered around building the best high-performance vehicles for the Chrysler, Jeep and Dodge brands. Being a separate brand will allow our team to expand the dedicated engineering and marketing resources for specific performance vehicles. We will look to delight SRT customers and evolve our business model with the performance enthusiast in mind. The SRT vehicle lineup will continue to make the latest in contemporary luxury features available to our customers, while carefully integrating active and passive safety features. We strive to never lose focus on driver involvement and vehicle character while maintaining each of the vehicle brand’s key design differentiators.”
-Ralph Gilles
President and CEO, SRT Brand and Motorsports
2012 Dodge Charger SRT8
Every SRT vehicle is developed using five specific performance hallmarks, including:
Awe-inspiring powertrains
High horsepower and torque ratings are a prerequisite in the high-performance automotive world. SRT engineers work to extract maximum power and fuel efficiency from each engine regardless of displacement, to meet the demands of today’s performance customer. Proven transmissions reliably put the power to the pavement, while at the same time incorporate the latest fuel-saving technology.
Outstanding ride, handling and capability
Every SRT vehicle is built to excel on both road courses and road trips as a result of countless miles of real-world testing to ensure masterful handling on complex circuits and city streets alike. Each tire and wheel package is carefully selected to guarantee any SRT vehicle can hold its own on and off the race track.
2012 Dodge Challenger SRT8 392
Benchmark braking
SRT vehicles are well known for their world-class braking. SRT uses some of the best performing components so drivers never have to worry about having safe and consistent stopping power quickly at hand.
Aggressive and functional exteriors
Auto enthusiasts can spot an SRT vehicle from far away. So designers and engineers work together, whether in the studio or the wind tunnel, to ensure each performance target objective is met, while maintaining specific brand styling cues and character lines. All the design elements on the exterior are functional. Since SRT vehicles are drag limited, they are designed to be stable at very high speeds with a goal to achieve the least amount of lift as possible, while being efficient at touring speeds.
Race-inspired and high-performance interiors
The interiors of SRT vehicles are specifically designed with only high-quality materials, leather and fabrics while promoting passenger comfort with an aggressive feel. Confidence-inspiring steering wheels, stylish ambient lighting along with the latest in intelligent performance hardware and sound systems transform the interior of all SRT vehicles into an upscale space at any speed.
“This is a momentous time in the history of SRT as we expand our vehicle lineup from one vehicle within one brand to four vehicles within three Chrysler Group brands,” Gilles added. “I honestly can’t wait for our performance customers to get behind the wheel of our new lineup of SRT vehicles – they’re going to be impressed.”
2012 Chrysler 300 SRT8
SRT history
Formed in 2002 as one of the industry’s leading in-house automotive performance groups, SRT’s original premise, which is still followed today, was to create the Chrysler Group‘s boldest, most distinctive vehicles that delivered benchmark performance.
Original team members were recruited from the established Dodge Viper development team that had already been building the ultimate American supercar for more than 10 years, along with Dodge motorsports and the Mopar® engineering teams.
The man at the helm when SRT started in 2002, Dan Knott, credits its early success directly to this “team of die-hard performance enthusiasts leading the engineering efforts.”
The 2003 Dodge Viper SRT10® was a natural fit to carry the flag as the first official SRT vehicle with its all-new, 500 horsepower 8.3-liter V-10 engine.
The next vehicle to wear the SRT treatment was the Dodge Neon and its transformation into the SRT4 was groundbreaking. It instantly became the quickest car under $20,000 and made the import tuning crowd take serious notice.
2012 Dodge Challenger SRT8 392
In total, there have been 10 Chrysler Group nameplates designed and engineered specifically to wear the SRT badge, including:
• Chrysler 300 and 300C SRT8
• Chrysler Crossfire SRT6®
• Dodge SRT4®
• Dodge Ram SRT10®
• Dodge Viper SRT10, Viper SRT10 ACR and Viper SRT10 ACR-X
• Dodge Magnum SRT8
• Dodge Charger SRT8
• Dodge Caliber SRT4
• Dodge Challenger SRT8 and Challenger SRT8 392
• Jeep Grand Cherokee SRT8
2012 Jeep Grand Cherokee SRT8
The roots leading up to SRT being established in 2002 can be traced back to the 1989 North American International Auto Show in Detroit, where Dodge amazed crowds with the sleek Viper concept car. The vehicle’s simplistic yet muscular shape paired with an extreme performance 8.0-liter V-10 engine instantly thrust the Viper into the spotlight. The public raved and the Viper was quickly approved for production.
With the dawn of the V-10 powered supercar emerged a group of devoted engineers. Team Viper worked to hone the supercar for the street and racing, which would lead to endurance race victories in the late 1990s.
Meanwhile, a separate, dedicated team completed work on the 1993 Plymouth Prowler concept car. When the first Prowler rolled off the assembly line four years later, Chrysler integrated the two specialty groups into a single entity: Special Vehicle Engineering. At last, Chrysler’s elite teams worked together under a single roof to create eye-catching niche vehicles.
The 6.4L (392 cubic-inch) HEMI® V-8 Engine
In 2002, Chrysler announced the creation of the Performance Vehicle Operations (PVO) group. The newly formed group leveraged existing resources to improve Chrysler’s high-performance vehicle focus.
All PVO creations began to wear the SRT badge with the unveiling of the Viper V-10-powered Dodge Ram SRT-10 concept, flanked on the floor at the 2002 North American International Auto Show in Detroit by the Dodge SRT-4 concept and Viper SRT-10.
In 2004, Chrysler renamed the PVO development team SRT.
Check out the video below that shows the 2012 SRT8 Vehicles in action. The guys in the Dodge‘s even break the tires loose a little bit for you! As always, click any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!
Ashley Fournier- July 20, 2011 9:44 AM –Watch this video interview with Klaus Busse, Head of Interior Design for Chrysler Group LLC. You can’t help but think…he’s a pretty cool guy.
- New advertising campaign for the Jeep® Grand Cherokee’s begins today with print, broadcast and digital efforts
- The 2011 Jeep Grand Cherokee has received 30 awards from prominent automotive journalist associations, print/on-line/television media outlets and industry organizations
- 2011 Jeep Grand Cherokee delivers ultimate combination of real-world 4×4 capability, on-road refinement, fuel efficiency, premium craftsmanship, safety, technology and innovation
July 18, 2011 , Auburn Hills, Mich. – Since its introduction, the 2011 Jeep® Grand Cherokee has captured 30 awards from an array of opinion-leading publications, television and on-line media outlets, journalist associations and industry organizations making it the most awarded SUV ever. The Jeep brand is celebrating the vehicle’s award-worthy success by kicking off an all-new advertising campaign today that will feature, for the first time, the Jeep Grand Cherokee Overland Summit model. The 2011 Jeep Grand Cherokee continues to evolve and carve out a refined and unique place in the automotive marketplace, the numerous awards and claims are proof that this legendary icon only continues to improve.
“When the 2011 Jeep Grand Cherokee debuted, it made a tremendous impact not only in the full size SUV category but, within the automotive marketplace, its success has been broadly acknowledged. It is a vehicle that has proven the test of time and has continued to elevate its game to compete not only within its traditional SUV segment but beyond. The Jeep Grand Cherokee continues to deliver a unique blend of on-road refinement, superb craftsmanship, world-class design, improved fuel economy, innovative features, legendary real-world 4×4 capability and great value.”
-Mike Manley, President and CEO
Jeep Brand, Chrysler Group LLC
The advertising campaign begins with the return of the USA Today cover wrap – a full four-page advertisement that was an integral part of the launch of the vehicle one year ago. This year’s ad lauds the 2011 Jeep Grand Cherokee as “The Most Awarded SUV Ever.”
Television commercials highlight the awarded Jeep Grand Cherokee Overland Summit model with its leather interior testing that is better than the Lexus RX350, as well as the vehicle’s impressive 500-mile-per-tank driving range that delivers better highway fuel economy than the Honda Pilot EX – taking a new approach to celebrating this highly lauded vehicle.
Broadcast commercials include the following:
Jeep Grand Cherokee "Tee Time" Commercial
“Tee Time”
The 2011 Jeep Grand Cherokee maintains a best-in-class driving range of more than 500-miles per tank, enabling its drivers and passengers to travel from Pebble Beach to Los Angeles on a single tank. This humorous spot teases that even though your Jeep Grand Cherokee can make that long stretch without filling up, we’re not sure that can be said about its owner.
Jeep Grand Cherokee "Sandbox" Commercial
“Sandbox”
The luxurious interior of the 2011 Jeep Grand Cherokee has everything it needs to play in the same sandbox as other luxury SUVs. With the Selec-Terrain™ Vehicle Management System, other luxury SUVs do not have the true “capability” to play in our sandbox.
Jeep Grand Cherokee "Lower" Commercial
“Lower”
Thanks to the advanced technology found in the 2011 Jeep Grand Cherokee with the Quadra Lift™ Air Suspension System, you can clearly raise your standards while lowering fuel consumption.
Jeep Grand Cherokee "Luxury For All" Commercial
“Luxury for All”
The luxurious interior of the Jeep Grand Cherokee for rear seat passengers is a story all of its own. The Jeep brand designed and crafted the vehicle with such attention to detail to ensure that luxury was something everyone would notice. As a result, the Jeep grand Cherokee Overland Summit model was named one of Wards’s “10 Best Interiors” this year.
The comprehensive campaign will complement the broadcast creative and speak to the luxurious interior of the Overland Summit and the 500-mile driving range of the new Pentastar V-6 engine. Media placement elements include network and cable television teamed with a full digital and social media strategy and CRM efforts. Creative efforts were developed by Global Hue, Southfield, Mich., the Jeep brand’s lead advertising agency.
To see more commercials and read about the 2011 Jeep Grand Cherokee, visit the Jeep brand website and Jeep brand Facebook page.
Jeep Grand Cherokee "Sandbox" Commercial
The all-new 2011 Jeep Grand Cherokee has captured the following awards:
- 4×4 Australia Magazine: 4×4 of the Year
- Auto123.com: Mid-size Utility of the Year
- Auto Bild allrad: Best Imported 4×4 (between 40,000 and 60,000 Euros)
- AutoPacific’s Vehicle Satisfaction Awards: Premium Mid-size SUV category
- AutoWeek: Best of the Best 2011 Truck
- Car and Driver: 2011 Editors’ Choice Awards/Mid-size SUVs
- Car and Driver: Best Performer – Interior Sound Level
- Car Middle East Magazine: Family Car of the Year
- Consumers Digest: Best Buy
- Decisive Media: Urban Wheel award – 2011 Urban Truck of the Year
- Detroit News: Truck of the Year
- Four Wheeler magazine: Four Wheeler of the Year
- Insurance Institute for Highway Safety (IIHS): Top Safety Pick
- Internet Truck of the Year (2011)
- Kelley Blue Book: 2011 Top 10 Family Cars
- Motoring 2011: 2011 SUV/SUV Over $40,000 award
- Motorweek: Drivers’ Choice Award
- msn.Autos: Safest Cars in America/Safest Sport Utility Vehicle
- New England Motor Press Association: Official Winter Vehicle of New England
- Northwest Automotive Press Association: Best SUV
- Northwest Automotive Press Association: Best Off-road SUV
- Playboy: Best SUV
- Popular Mechanics: Automotive Excellence award – Off-road Ability
- Ruedas ESPN: Best SUV
- Rocky Mountain Automotive Press Association: Best SUV
- Society of Plastics Engineers: Environmental Innovation award
- Texas Auto Writers Association: SUV of Texas
- Texas Auto Writers Association: Full-size SUV of Texas
- Ward’s: 10 Best Interiors
- Utah Rides: 2011 Truck/SUV of the Year
Jeep Grand Cherokee "Tee Time" Commercial
2011 Jeep Grand Cherokee
Nearly two decades ago, Jeep invented the premium SUV segment with the introduction of the Jeep Grand Cherokee. More than 4 million sales later, Jeep improves the formula and delivers the ultimate combination of Jeep 4×4 capability and on-road refinement with the all-new 2011 Jeep Grand Cherokee.
The all-new Jeep Grand Cherokee boasts premium on-road performance while maintaining the Jeep brand‘s legendary four-wheel-drive, torque-on-demand two-speed transfer case and towing capability. Capability features include a choice of three 4×4 systems, a new Jeep Selec-Terrain™ system and a new Jeep Quadra-Lift™ air suspension system. New front and rear independent suspension systems deliver premium on-road handling and comfort.
The 2011 Jeep Grand Cherokee delivers improved fuel economy (up to 23 mpg) and a driving range of more than 500 miles, courtesy of Chrysler Group’s all-new 3.6-liter Pentastar V-6 engine.
Jeep Grand Cherokee’s unique combination also includes a stunning new design, a world-class interior cabin, more than 45 safety and security features, and a variety of advanced technology features.
Jeep Grand Cherokee "Tee Time" Commercial
Jeep Brand
Built on 70 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence.
The Jeep vehicle lineup consists of the Compass, Grand Cherokee, Liberty, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all six Jeep models are sold outside North America – and all are available in right-hand drive versions and with gasoline and diesel powertrain options. Chrysler Group LLC sells and services vehicles in approximately 120 countries around the world.
As always, click on any of the images in the post to see more photos of Chrysler Dodge Jeep Ram Vehicles. Thanks again for checking out Chrysler Catchall!
Today we bring you another edition of the Brandl Media Minute. Follow along with yours truly as I go through the steps needed to load music into your Media Center radio. In this episode I show you how to upload music using either a CD or a USB device, such as a jump drive or a memory card reader.
It may seem intimidating at first, but trust us, it’s extremely easy! Now you can load all of your tunes into your Media Center Radio‘s HDD and not have to worry about dragging along that book full of CD’s or even have to worry about keeping that iPod charged. All your music is right there in the radio!
Stay tuned because we will be doing more Brandl Media Minute Videos explaining more of the great things these radios can do! If you have any questions about how to operate your radio, or have suggestions on topics we should cover, send me an email at LT@BrandlMotors.com
Media Center Radios come equipped in many different Chrysler Group Vehicles, including but not limited to, the 2011 Chrysler 200, Jeep Grand Cherokee, Ram 1500, Dodge Durango, and more! Thanks again for checking out Chrysler Catchall!
Chrysler Catchall 